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Customer Relationship Management (CRM) system implementation in sales organizations
Panagopoulos, Nikolaos G. - In: Sales management : a multinational perspective, (pp. 115-146). 2011
Persistent link: https://www.econbiz.de/10008858697
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"Der Kunde im Fokus": marktforschungsgestütztes Kundenbindungsmanagement bei der Deutschen Bank
Bubmann, Christoph; Klüh, Alexander - In: Handbuch Marktforschung : Methoden, Anwendungen, …, (pp. 847-860). 2008
Persistent link: https://www.econbiz.de/10003573352
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Kundenorientiertes Controlling von Corporate Shared Services durch interne Kundenbarometer
Bruhn, Manfred; Georgi, Dominik - In: Corporate Shared Services : Bereitstellung von …, (pp. 171 - 190). 2008
Persistent link: https://www.econbiz.de/10014559687
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Co-developing new products with customers
Prandelli, Emanuela; Verona, Gianmario - In: Strategic market creation : a new perspective on …, (pp. 362-388). 2008
Persistent link: https://www.econbiz.de/10003732375
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Use of a value-balance model to guide employee behavior to meet customer needs : an exploratory application
Buss, Christian; Faerber, Andreas - In: Erfolgreiches Management, (pp. 11-37). 2010
Persistent link: https://www.econbiz.de/10008669591
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Case study: Agenzia tu (Unicredit Group)
Baccolini, Ivana; Nichols, Antonio - In: Demographic Banking : demographische Entwicklung als …, (pp. 267-272). 2010
Persistent link: https://www.econbiz.de/10003969822
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Tisettanta case study : the interoperation of furniture production companies
Amarilli, Fabrizio; Spreafico, Alberto - In: Evolving towards the internetworked enterprise : …, (pp. 187-195). 2010
Persistent link: https://www.econbiz.de/10008901625
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Online consumer communities, collaborative learning and innovation
Rossi, Carla - In: Measuring business excellence : the journal of … 15 (2011) 3, pp. 46-62
Persistent link: https://www.econbiz.de/10009314585
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A strategic supply chain approach : consortium marketing in the Italian leatherwear industry
Guercini, Simone; Woodside, Arch G. - In: Marketing intelligence & planning 30 (2012) 7, pp. 700-716
Persistent link: https://www.econbiz.de/10009671115
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Le relazioni management-clientela nelle imprese familiari : l'indice di concordanza percettiva ; il caso di un'impresa sarda
Dessì, Cinzia; Floris, Michela - In: Piccola impresa (2008) 2, pp. 75-100
Persistent link: https://www.econbiz.de/10003814753