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Beziehungsmarketing
Konsumentenverhalten
79,088
Consumer behaviour
78,655
Food security
12,300
Ernährungssicherung
12,016
Theorie
9,804
Theory
9,637
Relationship marketing
8,751
Food industry
7,912
Ernährungsindustrie
7,818
Markenführung
7,401
Brand management
7,398
Markenimage
6,542
Brand image
6,516
USA
5,960
Lebensmittel
5,789
United States
5,734
Food
5,647
Online-Handel
5,416
Online retailing
5,401
Kundenzufriedenheit
5,377
Customer satisfaction
5,375
Deutschland
4,833
Social Web
4,590
Social web
4,588
Germany
4,373
Online-Marketing
4,360
Internet marketing
4,335
Dienstleistungsqualität
4,263
Service quality
4,260
Brand
4,253
Markenartikel
4,251
Einzelhandel
4,241
Retail trade
4,148
Welt
3,986
World
3,947
Food consumption
3,725
Lebensmittelkonsum
3,668
India
3,664
Indien
3,590
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Han, Heesup
40
Hollebeek, Linda D.
33
Mattila, Anna S.
28
Verhoef, Peter C.
26
Kumar, V.
24
Loureiro, Sandra Maria Correia
23
Huber, Frank
22
Klaus, Philipp
19
Prentice, Catherine
19
Rather, Raouf Ahmad
19
Bang, Nguyen
18
Usman, Osly
17
Ahn, Jiseon
16
Khan, Imran
16
Gil Saura, Irene
15
Grewal, Dhruv
15
Herrmann, Andreas
15
Lemon, Katherine N.
15
Mittal, Vikas
15
Schramm-Klein, Hanna
15
So, Kevin Kam Fung
15
Swoboda, Bernhard
15
Wangenheim, Florian von
15
Wong, IpKin Anthony
15
Balaji, M. S.
14
Foscht, Thomas
14
Gustafsson, Anders
14
Hyun, Sunghyup Sean
14
Japutra, Arnold
14
Quach, Sara
14
Sesé, F. Javier
14
Das, Gopal
13
Evanschitzky, Heiner
13
McDonald, Heath
13
Rahman, Zillur
13
Sreejesh, S.
13
Tanford, Sarah
13
Veloutsou, Cleopatra
13
Aksoy, Lerzan
12
Bilgihan, Anil
12
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IGI Global
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3
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2
Friedrich-Schiller-Universität Jena
2
Springer-Verlag GmbH
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A. C. Nielsen Company <Chicago-Schaumburg, Ill.>
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A. C. Nielsen Company <Northbrook, Ill.>
1
AMA Summer Academic Conference <2021, Online>
1
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
Bertelsmann Stiftung
1
Customs Co-operation Council
1
Deutschland / Bundeswehr / Universität Hamburg
1
Edward Elgar Publishing
1
European Marketing Academy
1
Fraunhofer-Informationszentrum Raum und Bau
1
Gesellschaft für Ökologische Kommunikation mbH
1
GfK Nürnberg, Gesellschaft für Konsum-, Markt- und Absatzforschung
1
Graduate School of Business Administration
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Haufe-Lexware GmbH & Co. KG
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INSEAD
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Leipziger Universitätsverlag GmbH
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MultiPart Garantie AG <Ringsheim>
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1
Society for Consumer Psychology.
1
Summer Educators' Conference <2013, Boston, Mass.>
1
Summer Educators' Conference <2014, San Francisco, Calif.>
1
Technische Universität Dresden
1
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Journal of retailing and consumer services
459
Journal of business research : JBR
358
International journal of hospitality management
165
The journal of services marketing
116
The journal of product & brand management
97
The journal of brand management : an international journal
77
Journal of the Academy of Marketing Science
76
Psychology & marketing
75
Cogent business & management
74
Journal of hospitality marketing & management
73
Asia Pacific journal of marketing and logistics
68
International journal of contemporary hospitality management
68
Journal of travel and tourism marketing
68
Journal of retailing
66
Journal of strategic marketing
65
The service industries journal
64
Industrial marketing management : the international journal for industrial and high-tech firms
59
Journal of service management
55
The international review of retail, distribution and consumer research
55
Journal of marketing
51
Marketing intelligence & planning
51
European journal of marketing : EJM
50
Journal of service research : JSR
49
Services marketing quarterly
49
International journal of retail & distribution management
48
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
48
Tourism management : research, policies, practice
47
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
46
International journal of internet marketing and advertising : IJIMA
44
SpringerLink / Bücher
44
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
42
International journal of retail and distribution management
42
The international journal of bank marketing : IJBM
41
Service business
40
International journal of electronic marketing and retailing : IJEMR
38
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
36
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
36
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
36
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
35
International journal of electronic customer relationship management : IJECRM
35
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Source
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ECONIS (ZBW)
8,752
EconStor
5
OLC EcoSci
5
USB Cologne (EcoSocSci)
1
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1
Impact of negative quality inconsistency on brand loyalty : case of Croatian
food
market
Ferenčić, Martina
;
Wölfling, Ana
- In:
Economic and business review : EBR
17
(
2015
)
1
,
pp. 5-23
Persistent link: https://www.econbiz.de/10011609666
Saved in:
2
Mass customization in
food
services
Hwang, Jaewon
;
Kim, Young
;
Lee, Yong-Ki
- In:
International journal of hospitality management
93
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012436022
Saved in:
3
Role of MNCs in changing preferences for
food
consumption in Russia under import substitution
Chernova, Veronica Yu.
;
Starostin, Vasily S.
; …
- In:
European research studies
20
(
2017
)
4B
,
pp. 158-166
Persistent link: https://www.econbiz.de/10012219571
Saved in:
4
The impact of customer education on the perception of made in Italy products in the agri-
food
sector
Pellicelli, Anna Claudia
;
Franzé, Claudia
- In:
International journal of applied behavioral economics : …
10
(
2021
)
2
,
pp. 35-52
Persistent link: https://www.econbiz.de/10012518191
Saved in:
5
Understanding
food
truck customers : selection attributes and customer segmentation
Choi, Hayeon
;
Choi, Eun-Kyong
;
Yoon, Borham
;
Joung, Hyun-Woo
- In:
International journal of hospitality management
90
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012300794
Saved in:
6
Examining consumer
food
waste through grocery retailers' customer data : segments and practical implications
Närvänen, Elina
;
Mesiranta, Nina
;
Saarijärvi, Hannu
; …
- In:
International journal of consumer studies
47
(
2023
)
4
,
pp. 1273-1290
Persistent link: https://www.econbiz.de/10014325939
Saved in:
7
Traditional
food
products : the effect of consumers’ characteristics, product knowledge, and perceived value on actual purchase
Cacciolatti, Luca A.
;
Garcia, Claire C.
;
Kalantzakis, Marios
- In:
Journal of international food & agribusiness marketing …
27
(
2015
)
3
,
pp. 155-176
Persistent link: https://www.econbiz.de/10011341893
Saved in:
8
Much too new to eat it? : customer value and its impact on consumer-product relationship in the context of novel
food
products
Perrea, Toula
;
Krystallis, Athanasios
;
Engelgreen, Charlotte
- In:
The journal of product & brand management
26
(
2017
)
6
,
pp. 616-630
Persistent link: https://www.econbiz.de/10011801138
Saved in:
9
Consumer confidence in credence attributes : the role of brand trust
Lassoued, R.
;
Hobbs, Jill E.
- In:
Food policy : economics planning and politics of food …
52
(
2015
),
pp. 99-107
Persistent link: https://www.econbiz.de/10011379228
Saved in:
10
Towards information customization and interoperability in
food
chains
Mertins, Kai
;
Jaekel, Frank-Walter
;
Deng, Quan
- In:
Enterprise interoperability : 4th International IFIP …
,
(pp. 92-103)
.
2012
Persistent link: https://www.econbiz.de/10009631601
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