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A hidden Markov model of customer relationship dynamics
Netzer, Oded; Lattin, James M.; Srinivasan, V. - In: Marketing science : the marketing journal of the … 27 (2008) 2, pp. 185-204
Persistent link: https://www.econbiz.de/10003708880
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An approach to prioritize customer-based, cost-effective service enhancements
Srinivasan, V.; Shainesh, G.; Sharma, Anand K. - In: The service industries journal 35 (2015) 13/14, pp. 747-762
Persistent link: https://www.econbiz.de/10011439912
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A hidden Markov model of customer relationship dynamics
Netzer, Oded (contributor); Lattin, James M. (contributor);  … - 2007 - [Rev.]
Persistent link: https://www.econbiz.de/10003529278