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~subject:"Beziehungsmarketing"
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The relqual scale: a measure o...
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Beziehungsmarketing
Relationship marketing
25,943
Consumer behaviour
8,778
Konsumentenverhalten
8,731
Customer satisfaction
5,359
Kundenzufriedenheit
5,307
Service quality
3,871
Dienstleistungsqualität
3,848
Brand management
2,537
Markenführung
2,533
Deutschland
2,237
Germany
2,221
Theory
2,212
Theorie
2,208
Lieferantenmanagement
2,173
Supplier relationship management
2,173
Social Web
1,989
Social web
1,989
Marketingmanagement
1,889
Marketing management
1,876
Brand image
1,861
Markenimage
1,857
Electronic Commerce
1,664
E-commerce
1,615
Online-Marketing
1,538
Internet marketing
1,530
Kundenwert
1,462
Customer value
1,438
Customer integration
1,428
Kundenintegration
1,428
Vertrauen
1,348
Confidence
1,346
Einzelhandel
1,317
Retail trade
1,311
Brand
1,258
Markenartikel
1,244
Online retailing
1,207
Online-Handel
1,207
Customer service
1,127
Kundenservice
1,114
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Undetermined
8,436
Free
3,305
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Article
18,367
Book / Working Paper
6,759
Journal
28
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Article in journal
14,903
Aufsatz in Zeitschrift
14,903
Aufsatz im Buch
3,371
Book section
3,371
Hochschulschrift
1,448
Thesis
1,172
Graue Literatur
1,049
Non-commercial literature
1,049
Arbeitspapier
657
Working Paper
657
Collection of articles of several authors
551
Sammelwerk
551
Case study
445
Fallstudie
445
Aufsatzsammlung
375
Ratgeber
230
Guidebook
213
Bibliografie enthalten
159
Bibliography included
159
Lehrbuch
142
Conference paper
136
Konferenzbeitrag
136
Textbook
127
Handbook
104
Handbuch
104
Konferenzschrift
102
Conference proceedings
70
Collection of articles written by one author
54
Sammlung
54
Reprint
47
Glossar enthalten
24
Glossary included
24
Interview
24
Festschrift
19
Systematic review
19
Übersichtsarbeit
19
Bibliografie
18
Amtsdruckschrift
15
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15
Government document
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English
20,062
German
5,088
French
23
Polish
15
Italian
12
Czech
6
Swedish
4
Romanian
3
Spanish
3
Undetermined
3
Dutch
2
Danish
1
Multiple languages
1
Russian
1
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Bruhn, Manfred
112
Homburg, Christian
108
Kumar, V.
79
Huber, Frank
57
Verhoef, Peter C.
55
Han, Heesup
54
Hollebeek, Linda D.
50
Herrmann, Andreas
49
Bauer, Hans H.
46
Piller, Frank T.
46
Stauss, Bernd
44
Krafft, Manfred
43
Palmatier, Robert W.
40
Mattila, Anna S.
38
Gil Saura, Irene
37
Stock-Homburg, Ruth
34
Hippner, Hajo
33
Smith, Alan D.
33
Thaichon, Park
32
Van den Poel, Dirk
32
Wiedmann, Klaus-Peter
32
Wilde, Klaus D.
32
Mittal, Vikas
31
Prentice, Catherine
31
Neslin, Scott A.
30
Reichwald, Ralf
30
Svensson, Göran
30
Evanschitzky, Heiner
29
Loureiro, Sandra Maria Correia
29
Reinartz, Werner J.
29
Sheth, Jagdish N.
29
Töpfer, Armin
29
Georgi, Dominik
28
Matzler, Kurt
28
Eggert, Andreas
27
Grewal, Dhruv
27
Walsh, Gianfranco
27
Grönroos, Christian
26
Kleinaltenkamp, Michael
26
Quach, Sara
26
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Springer Fachmedien Wiesbaden
61
IGI Global
17
American Marketing Association
10
National Bureau of Economic Research
10
Books on Demand GmbH <Norderstedt>
8
Verlag Dr. Kovač
7
Fördergesellschaft Marketing an der Universität Augsburg
6
Harvard Graduate School of Business Administration
6
Haufe-Lexware GmbH & Co. KG
6
Universität St. Gallen
6
AMACOM
5
Information Resources Management Association
5
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
5
Springer-Verlag GmbH
5
Universität Mannheim
5
Verlag Franz Vahlen
5
Edward Elgar Publishing
4
Erich-Schmidt-Verlag <Berlin>
4
Fachhochschule Reutlingen / European School of Business
4
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
4
Technische Universität Dresden
4
Wiley-VCH
4
Erasmus Research Institute of Management
3
Eric Cuvillier <Firma>
3
Friedrich-Schiller-Universität Jena
3
Institut für Marktorientierte Unternehmensführung Mannheim
3
Logos Verlag Berlin
3
Nomos Verlagsgesellschaft
3
RWTH Aachen
3
Shaker Verlag
3
Svenska Handelshögskolan <Helsinki>
3
Thüringen / Landesregierung
3
USA / General Accounting Office
3
Völkerbund / Sub-Committee of Experts for the Unification of Customs Tariff Nomenclature
3
W. Kohlhammer GmbH
3
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
3
Arbeitsmarktservice Österreich
2
Bundesverband des Deutschen Textil-Einzelhandels
2
Bundesvereinigung Logistik
2
De Gruyter Oldenbourg
2
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Journal of business research : JBR
647
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
406
International journal of hospitality management
280
SpringerLink / Bücher
259
The journal of services marketing
225
The journal of business & industrial marketing
192
The service industries journal
185
Journal of the Academy of Marketing Science
171
Journal of strategic marketing
169
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of travel and tourism marketing
118
Journal of service research : JSR
117
Journal of hospitality marketing & management
115
The journal of product & brand management
111
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
The journal of brand management : an international journal
107
Journal of service management
106
Journal of retailing
103
Cogent business & management
102
Gabler Edition Wissenschaft
102
Psychology & marketing
100
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Marketing intelligence & planning
97
European journal of marketing : EJM
95
Services marketing quarterly
92
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
76
The international review of retail, distribution and consumer research
73
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
Springer eBook Collection / Business and Economics
69
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Source
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ECONIS (ZBW)
25,121
USB Cologne (EcoSocSci)
33
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1
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10
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25,154
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1
Enhancing business relationship quality through cultural sensitization
Nguyen, Trang T. M.
;
Nguyen, Tho D.
- In:
Journal of relationship marketing : innovations & …
13
(
2014
)
1
,
pp. 70-87
Persistent link: https://www.econbiz.de/10010357245
Saved in:
2
A behavioral model of international channel relationships
Hirshberg, Ronit Segal
;
Shoham, Aviv
- In:
Journal of business-to-business marketing
24
(
2017
)
4
,
pp. 257-282
Persistent link: https://www.econbiz.de/10011784957
Saved in:
3
Inter-firm relationship quality vs. perceived cultural differences
Danik, Lidia
- In:
International journal of management and economics
45
(
2015
),
pp. 7-31
Persistent link: https://www.econbiz.de/10011417560
Saved in:
4
Loyalty in the business-to-business service context : a literature review and proposed framework
Bardauskaite, Indre
- In:
Journal of relationship marketing : innovations & …
13
(
2014
)
1
,
pp. 28-69
Persistent link: https://www.econbiz.de/10010357246
Saved in:
5
The benefits of sales force automation (SFA) : an empirical examination of SFA usage on relationship quality and performance
Holloway, Betsy Bugg
;
Deitz, George D.
;
Hansen, John D.
- In:
Journal of relationship marketing : innovations & …
12
(
2013
)
4
,
pp. 223-242
Persistent link: https://www.econbiz.de/10010244789
Saved in:
6
Relationship quality and its causal link to service value, satisfaction, and word-of-mouth
Lee, Younghan
- In:
Services marketing quarterly
37
(
2016
)
3
,
pp. 171-184
Persistent link: https://www.econbiz.de/10011537851
Saved in:
7
META-RELQUAL in business relationships : a sales perspective
Høgevold, Nils M.
;
Svensson, Göran
;
Mostert, Pierre
; …
- In:
International journal of business excellence : IJBEX
23
(
2021
)
4
,
pp. 472-497
Persistent link: https://www.econbiz.de/10012514080
Saved in:
8
Effects of fairness and relationship quality on relational behavior
Berkman, Zafer Kamil
- In:
Inventi impact: retailing & consumer services
(
2020
)
4
,
pp. 244-261
Persistent link: https://www.econbiz.de/10012416537
Saved in:
9
Built to last : relationship quality management for season ticket holders
Lee, Mi Ae
;
Kunkel, Thilo
;
Funk, Daniel C.
;
Karg, Adam
; …
- In:
European Sport management quarterly : ESMQ
20
(
2020
)
3
,
pp. 364-384
Persistent link: https://www.econbiz.de/10012256487
Saved in:
10
Understanding the role of gratitude in building quality relationships
Jin, Naehyun Paul
;
Line, Nathaniel D.
;
Yoon, Donghwan
- In:
Journal of hospitality marketing & management
27
(
2018
)
4
,
pp. 465-485
Persistent link: https://www.econbiz.de/10011880442
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