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~subject:"Beziehungsmarketing"
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Beziehungsmarketing
United Kingdom
28
Großbritannien
20
Einzelhandel
19
Retail trade
18
Consumer behaviour
15
Retailing
13
Supply chain
13
Konsumentenverhalten
12
Lebensmitteleinzelhandel
12
Lieferkette
12
Food retailing
10
Logistik
7
Corporate Social Responsibility
5
Corporate social responsibility
5
Relationship marketing
5
Scotland
5
Betriebliche Wertschöpfung
4
Competitive strategy
4
Football
4
Fußball
4
Globalization
4
Logistics
4
Professional sports
4
Profisport
4
Value creation
4
Customer loyalty
3
Distribution management
3
Football clubs
3
Germany
3
Organizational change
3
Pakistan
3
Service-dominant logic
3
Sport organization
3
Sportorganisation
3
Supermarkets
3
Aufsatzsammlung
2
Bekleidungseinzelhandel
2
Bibliometrics
2
Bibliometrie
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Sparks, Leigh
5
Smith, Andrew
2
Anker, Thomas Boysen
1
Erkkola, Maijaliisa
1
Fogelholm, Mikael
1
Grönroos, Christian
1
Kolyperas, Dimitrios
1
Maglaras, Georgios
1
Moutinho, Luiz
1
Nevalainen, Jaakko
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Närvänen, Elina
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Saarijärvi, Hannu
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British journal of management : BJM
1
European Sport management quarterly : ESMQ
1
European journal of marketing : EJM
1
Journal of business research : JBR
1
The international review of retail, distribution and consumer research
1
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ECONIS (ZBW)
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"It's nice to get a wee treat if you've had a bad week" : consumer motivations in retail loyalty scheme points redemption
Smith, Andrew
;
Sparks, Leigh
- In:
Journal of business research : JBR
62
(
2009
)
5
,
pp. 542-547
Persistent link: https://www.econbiz.de/10003846876
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2
Reward redemption behaviour in retail loyalty schemes
Smith, Andrew
;
Sparks, Leigh
- In:
British journal of management : BJM
20
(
2009
)
2
,
pp. 204-218
Persistent link: https://www.econbiz.de/10003856011
Saved in:
3
Consumer dominant value creation : a theoretical response to the recent call for a consumer dominant logic for marketing
Anker, Thomas Boysen
;
Sparks, Leigh
;
Moutinho, Luiz
; …
- In:
European journal of marketing : EJM
49
(
2015
)
3/4
,
pp. 532-560
Persistent link: https://www.econbiz.de/10011309583
Saved in:
4
Sport fans' roles in value co-creation
Kolyperas, Dimitrios
;
Maglaras, Georgios
;
Sparks, Leigh
- In:
European Sport management quarterly : ESMQ
19
(
2019
)
2
,
pp. 201-220
Persistent link: https://www.econbiz.de/10012177391
Saved in:
5
From transactions to transformations : exploring transformative food retailing
Saarijärvi, Hannu
;
Sparks, Leigh
;
Närvänen, Elina
; …
- In:
The international review of retail, distribution and …
34
(
2024
)
1
,
pp. 104-121
Persistent link: https://www.econbiz.de/10014558995
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