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~subject:"Beziehungsmarketing"
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Beziehungsmarketing
Consumer behaviour
4
Konsumentenverhalten
4
Relationship marketing
4
Salespeople
4
Verkaufspersonal
4
Emotion
3
Arbeitsverhalten
2
Arbeitszufriedenheit
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Brand management
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Customer satisfaction
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Customer service
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Dienstleistungsqualität
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Einzelhandel
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Employee retention
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Greece
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Griechenland
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Job satisfaction
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Kundenservice
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Kundenzufriedenheit
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Markenführung
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Mitarbeiterbindung
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Occupational qualification
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Qualifikation
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Retail trade
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Service quality
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Work behaviour
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Advertising effects
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Arbeitskräfte
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Beschäftigungssicherung
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Brand
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Brand emotions
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Brand image
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Brands
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Business start-up
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COVID-19
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Citizenship behaviours
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Collective efficacy
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Ifie, Kemefasu
4
Castro, Vítor
1
Dwivedi, Yogesh Kumar
1
Elayan, Suzanne
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Mavridou, Vasileia
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Oliveira, João S.
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Simintiras, Antonis C.
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Sykora, Martin
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European journal of marketing
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Journal of business research : JBR
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Journal of retailing and consumer services
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The service industries journal
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ECONIS (ZBW)
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Customer orientation of frontline employees and organizational commitment
Ifie, Kemefasu
- In:
The service industries journal
34
(
2014
)
8
,
pp. 699-714
Persistent link: https://www.econbiz.de/10010385540
Saved in:
2
How and when does top management interaction with customers impact customer satisfaction?
Ifie, Kemefasu
- In:
European journal of marketing
57
(
2023
)
5
,
pp. 1380-1406
Persistent link: https://www.econbiz.de/10014252295
Saved in:
3
How service quality and outcome confidence drive pre-outcome word-of-mouth
Ifie, Kemefasu
;
Simintiras, Antonis C.
;
Dwivedi, Yogesh …
- In:
Journal of retailing and consumer services
44
(
2018
),
pp. 214-221
Persistent link: https://www.econbiz.de/10011904399
Saved in:
4
The effect of emotional positivity of brand-generated social media messages on consumer attention and information sharing
Oliveira, João S.
;
Ifie, Kemefasu
;
Sykora, Martin
; …
- In:
Journal of business research : JBR
140
(
2022
),
pp. 49-61
Persistent link: https://www.econbiz.de/10013040651
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