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Value in business and industrial marketing : past, present, and future
Lindgreen, Adam; Hingley, Martin K.; Grant, David B.; … - In: Industrial marketing management : the international … 41 (2012) 1, pp. 207-214
Persistent link: https://www.econbiz.de/10009513186
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Peter Drucker on marketing : an exploration of five tenets
Uslay, Can; Morgan, Robert; Sheth, Jagdish N. - In: Journal of the Academy of Marketing Science 37 (2009) 1, pp. 47-60
Persistent link: https://www.econbiz.de/10003830107
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Patent portfolio diversity and firm profitability : a question of specialization or diversification?
Appio, Francesco P.; DeLuca, Luigi M.; Morgan, Robert; … - In: Journal of business research : JBR 101 (2019), pp. 255-267
Persistent link: https://www.econbiz.de/10012103270
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Mapping knowledge and innovation research themes : using bibliometrics for classification, evolution, proliferation and determinism
Powell, Taman H.; Kouropalatis, Yiannis; Morgan, Robert; … - In: International journal of entrepreneurship and … 20 (2016) 3/4, pp. 174-199
Persistent link: https://www.econbiz.de/10011737008
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Diffusion and future influence of tourism research : addressing the how and when questions of tourism knowledge structures
Kouropalatis, Yiannis; Zenker, Sebastian; Morgan, Robert; … - In: Journal of travel research : a quarterly publication of … 63 (2024) 2, pp. 298-313
Persistent link: https://www.econbiz.de/10014582213