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~subject:"Bibliometrie"
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Emotionen in der Werbung : zum...
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Bibliometrie
Werbung
13,774
Zeitschrift
13,728
Advertising
9,711
Werbewirkung
3,762
Advertising effects
3,703
Psychologie
3,504
Konsumentenverhalten
3,092
Consumer behaviour
3,083
Deutschland
2,922
Theorie
1,965
Theory
1,896
Online-Marketing
1,772
Internet marketing
1,764
Psychology
1,552
USA
1,485
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1,426
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1,400
Wirtschaft
1,249
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1,157
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1,151
Germany
1,096
Bibliometrics
1,087
Marketing
1,013
Welt
923
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893
Markenführung
749
Brand management
745
Geschichte
738
Marketingmanagement
658
Wirtschaftswissenschaft
658
Economics
651
advertising
639
Marketing management
636
Online-Publikation
592
Social Web
545
Social web
544
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506
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505
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505
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240
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Article
790
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295
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3
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Article in journal
753
Aufsatz in Zeitschrift
753
Graue Literatur
140
Non-commercial literature
140
Arbeitspapier
133
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133
Aufsatz im Buch
38
Book section
38
Rangliste
14
Ranking
14
Collection of articles of several authors
7
Sammelwerk
7
Conference paper
6
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6
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6
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6
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5
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4
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3
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3
No longer published / No longer aquired
3
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2
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2
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1
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1
CD-ROM, DVD
1
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1
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1
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1
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1
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1
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1,031
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36
French
9
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5
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McAleer, Michael
30
Chang, Chia-Lin
29
Chan, Kam C.
13
Wohlrabe, Klaus
13
Oxley, Les
12
Anderson, David L.
11
Kumar, Satish
11
Haucap, Justus
10
Tressler, John
10
McCabe, Mark J.
9
Serenko, Alexander
9
Azar, Ofer H.
8
Heck, Jean L.
8
Mixon, Franklin G.
8
Snyder, Christopher M.
7
Bontis, Nick
6
Card, David E.
6
Della Vigna, Stefano
6
Donthu, Naveen
6
Dumay, John
6
Gibson, John K.
6
Oswald, Andrew J.
6
Pattnaik, Debidutta
6
Stern, David I.
6
Albers, Sönke
5
Baccini, Alberto
5
Bräuninger, Michael
5
Cioni, Martina
5
Currie, Russell R.
5
Ford, John B.
5
Funk, Patricia
5
Harvey, Charles
5
Imai, Susumu
5
Iriberri, Nagore
5
Kelly, Aidan
5
Krishna, Kala
5
Kóczy, László Á.
5
Law, Rob
5
Lindgreen, Adam
5
Lo, Melody
5
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National Bureau of Economic Research
11
Institut für Wirtschaftspolitik <Hamburg>
2
Institute for Scientific Information <Philadelphia, Pa.>
2
Logos Verlag Berlin
2
Advertising Research Foundation
1
Brown University / Department of Economics
1
Edward Elgar Publishing
1
Georgia Institute of Technology
1
University of Canterbury / Dept. of Economics and Finance
1
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Research policy : policy, management and economic studies of science, technology and innovation
17
Working paper
16
Critical perspectives on accounting : an international journal for social and organizational accountability
12
Journal of business research : JBR
12
Applied economics letters
11
Econometric Institute research papers
11
International journal of advertising : the review of marketing communications
11
NBER working paper series
11
CESifo working papers
10
Discussion paper series / IZA
9
Economic inquiry : journal of the Western Economic Association International
9
Journal of business ethics : JOBE
9
NBER Working Paper
9
Industrial marketing management : the international journal for industrial and high-tech firms
8
International journal of hospitality management
8
Journal of knowledge management
8
Managerial finance
8
Tourism management : research, policies, practice
8
Applied economics
7
Working paper / National Bureau of Economic Research, Inc.
7
Discussion paper / Tinbergen Institute
6
International journal of advertising : the quarterly review of marketing communications
6
International journal of physical distribution & logistics management : IJPD & LM
6
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
6
Journal of real estate literature : a publication of the American Real Estate Society
6
Organization : the critical journal of organization, theory and society
6
Accounting, auditing & accountability journal
5
Discussion paper / Centre for Economic Policy Research
5
German economic review
5
Issues in accounting education
5
Journal of advertising : official publication of the American Academy of Advertising
5
Journal of advertising research
5
Journal of banking & finance
5
Journal of current issues and research in advertising : JCIRA
5
Journal of economic behavior & organization : JEBO
5
Journal of management inquiry
5
Review of quantitative finance and accounting
5
The marketing review
5
Working paper in economics
5
Academy of Management learning & education : AMLE
4
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ECONIS (ZBW)
1,088
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1
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10
of
1,088
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date (newest first)
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1
Navigating the peer-review process : reviewers' suggestions for a manuscript ; factors considered before a paper is accepted or rejected for the Journal of Advertising Research
Robson, Karen
;
Pitt, Leyland F.
;
West, Douglas C.
- In:
Journal of advertising research
55
(
2015
)
1
,
pp. 9-17
Persistent link: https://www.econbiz.de/10010520801
Saved in:
2
Advertising of marketing research services to marketers
Arambewela, Rodney
;
Polonsky, Michael Jay
- In:
Journal of international marketing and marketing research
36
(
2011
)
2
,
pp. 59-74
Persistent link: https://www.econbiz.de/10009232305
Saved in:
3
Trends in advertising research : a longitudinal analysis of leading advertising, marketing, and communication journals, 1980 to 2010
Kim, Kyongseok
;
Hayes, Jameson L.
;
Avant, J. Adam
; …
- In:
Journal of advertising : official publication of the …
43
(
2014
)
3
,
pp. 296-316
Persistent link: https://www.econbiz.de/10010408859
Saved in:
4
A scientometric study of the journal of advertising research : prominent contributors and research themes from 1996 to 2019
Donthu, Naveen
;
Lim, Weng Marc
;
Kumar, Satish
; …
- In:
Journal of advertising research
62
(
2022
)
2
,
pp. 105-117
Persistent link: https://www.econbiz.de/10013325472
Saved in:
5
Related constructs and measures from beyond the field of ethics
Garrett, Lyndon E.
;
Klemme, Adrian K.
;
Wilkins, Alan L.
- In:
Research companion to ethical behavior in organizations …
,
(pp. 255-366)
.
2014
Persistent link: https://www.econbiz.de/10010439729
Saved in:
6
The integration of psychological and network perspectives in organizational scholarship
Casciaro, Tiziana
;
Barsade, Sigal G.
;
Edmondson, Amy C.
; …
- In:
Organization science : a journal of the Institute for …
26
(
2015
)
4
,
pp. 1162-1176
Persistent link: https://www.econbiz.de/10011338199
Saved in:
7
Team composition and performance : considering the project-team challenge
Allen, Natalie J.
;
O'Neill, Thomas
- In:
The psychology and management of project teams
,
(pp. 301-328)
.
2015
Persistent link: https://www.econbiz.de/10011294651
Saved in:
8
The influence of psychological game theory
Azar, Ofer H.
- In:
Journal of economic behavior & organization : JEBO
167
(
2019
),
pp. 445-453
Persistent link: https://www.econbiz.de/10012149730
Saved in:
9
Coase lecture : the glass ceiling
Bertrand, Marianne
- In:
Economica
85
(
2018
)
338
,
pp. 205-231
Persistent link: https://www.econbiz.de/10011952433
Saved in:
10
Behavioural psychology, marketing and consumer behaviour : a literature review and future research agenda
Wells, Victoria K.
- In:
Journal of marketing management : MM
30
(
2014
)
11/12
,
pp. 1119-1158
Persistent link: https://www.econbiz.de/10010433930
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