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Brand management
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Sung, Hyung-suk
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Industrial marketing management : the international journal for industrial and high-tech firms
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Industrial brand value and relationship performance in business markets : a general structural equation model
Han, Sang-lin
;
Sung, Hyung-suk
- In:
Industrial marketing management : the international …
37
(
2008
)
7
,
pp. 807-818
Persistent link: https://www.econbiz.de/10003781848
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