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Computer simulation of competitive market response
Amstutz, Arnold E. - 1970 - First paperback edition
Persistent link: https://www.econbiz.de/10000053055
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Product differentiation and non-price competition
Ireland, Norman J. - 1987 - 1. publ.
Persistent link: https://www.econbiz.de/10013501193
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Marketing, piac, verseny - a tartósitóipar példáján
Orbánné Nagy, Mária - 1987
Persistent link: https://www.econbiz.de/10000778627
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Wettbewerbsdynamik und Marketing im Pharmamarkt
Hilleke-Daniel, Klaus - 1989
Persistent link: https://www.econbiz.de/10000759112
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Productivity in marketing
Bucklin, Louis P.; Bucklin, Louis Pierre - 1978
Persistent link: https://www.econbiz.de/10000558998
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The CIM handbook of strategic marketing
Egan, Colin (contributor) - 1997
Persistent link: https://www.econbiz.de/10000630072
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Explaining competitors' reactions to competitive new products : the role of observables and managerial interpretations
Waarts, Eric; Wierenga, Berend - 1998
Persistent link: https://www.econbiz.de/10000168466
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Dynamik im Marketing : Umfeld, Strategie, Struktur, Kultur
Sabel, Hermann; Weiser, Christoph - 1998 - 2., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10000648802