Narrow search
Showing 1 - 3 of 3
Cover Image
Market-focused resource, competitve positioning and firm performance
Hooley, Graham J.; Greenley, Gordon E.; Fahy, John; … - 2009
Persistent link: https://www.econbiz.de/10003836046
Cover Image
Marketing strategy & competitive positioning
Hooley, Graham J.; Piercy, Nigel; Nicoulaud, Brigitte M. - 2012 - 5th ed.
Persistent link: https://www.econbiz.de/10009261271
Cover Image
Marketing strategy and competitive positioning
Hooley, Graham J. - 2008 - 4th ed.
Persistent link: https://www.econbiz.de/10013481979