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Qualitätszeichen im Tourismus : Vermarktung und Wahrnehmung von Leistungen
Weiermair, Klaus (ed.); Abfalter, Dagmar (contributor) - 2004
Persistent link: https://www.econbiz.de/10002071330
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Weiterempfehlungen im Tourismus : Eine Analyse einflussreicher Empfehlungsgeber touristischer Destinationen
Horbel, Chris (contributor) - 2008
Chris Horbel analysiert die Determinanten der Abgabe von Weiterempfehlungen im Tourismus und stellt Faktoren des Einflusses von Weiterempfehlungen auf Kaufentscheidungen dar. Dr. Chris Horbel ist wissenschaftliche Mitarbeiterin bei Prof. Dr. Herbert Woratschek am Lehrstuhl für...
Persistent link: https://www.econbiz.de/10013517008
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Weiterempfehlungen im Tourismus : eine Analyse einflussreicher Empfehlungsgeber touristischer Destinationen
Horbel, Chris - 2008 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003666410
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Measuring consumer behavior in hospitality for enhanced decision making
Ramos, Célia M. Q. (ed.); Sousa, Carlos M. R. (ed.);  … - 2023
"In the digital environment, suppliers can collect complementary information to consolidate knowledge about the customers, preferences and expectations that will make the visited hotel or place unique. Simultaneously, transform tourist experiences into a memory associated with travel, full of...
Persistent link: https://www.econbiz.de/10013462573
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Measuring satisfaction and loyalty of guests based on Vietnamese hotel online reviews
Ha Nguyen Thi Thu; Tuan Tran Minh; Tu Nguyen Thi Ngoc; … - In: International journal of e-entrepreneurship and … 11 (2021) 2, pp. 1-17
Persistent link: https://www.econbiz.de/10012613254
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The Internet as an important tool in the tourism industry and its use in customer service
Tzioras, Nikolaos - In: Expert journal of marketing 6 (2018) 2, pp. 74-80
Persistent link: https://www.econbiz.de/10012217259
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Fans and fan cultures : tourism, consumerism and social media
Linden, Henrik; Linden, Sara - 2017
Persistent link: https://www.econbiz.de/10013547210
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How customer experience affects the customer-based brand equity for tourism destinations
Yang, Yan; Liu, Xiaoming; Li, Jun - In: Journal of travel and tourism marketing 32 (2015), pp. 97-113
Persistent link: https://www.econbiz.de/10011416156
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The role of customer engagement in building consumer loyalty to tourism brands
So, Kevin Kam Fung; King, Ceridwyn; Sparks, Beverley; … - In: Journal of travel research : a quarterly publication of … 55 (2016) 1, pp. 64-78
Persistent link: https://www.econbiz.de/10011427743
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Effects of tour guide interpretation and tourist satisfaction on destination loyalty in Taiwan's Kinmen battlefield tourism : perceived playfulness and perceived flow as moderators
Kuo, Nien-Te; Chang, Kuo-Chien; Cheng, Yi-Sung; Lin, … - In: Journal of travel and tourism marketing 33 (2016), pp. 103-122
Persistent link: https://www.econbiz.de/10011485033