Consumer preferences and willingness-to-pay (WTP) for certain non-market food process attributes were investigated using a choice experiment. Swedish consumers were found to be willing to pay a price premium for the use of mobile abattoirs for cattle but not for broilers. We used two different...

The European Union has been relatively cautious about using biotechnology in food production. A label regime combined with the right of individual member states to ban introduction of new genetically modified (GM) strains means that GM food products in effect are banned in many countries. We...