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Consumer behaviour
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International marketing review
49
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39
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38
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Journal of global marketing
24
Journal of international consumer marketing
23
Asia Pacific journal of marketing and logistics
14
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10
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9
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7
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Research in consumer behavior
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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International business review : the official journal of the European International Business Academy
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5
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Marketing Intelligence & Planning
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IMADI.net-Projektbericht
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Springer eBook Collection
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Advances in international marketing
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1
Decontextualizing consumer animosity
Little, Joseph P.
;
Singh, Nitish
- In:
Journal of global marketing
28
(
2015
)
2
,
pp. 83-98
Persistent link: https://www.econbiz.de/10011284959
Saved in:
2
Cosmopolitanism : concept and measurement
Saran, Anshu
;
Kalliny, Morris
- In:
Journal of global marketing
25
(
2012
)
5
,
pp. 282-291
Persistent link: https://www.econbiz.de/10009756663
Saved in:
3
The spillover effects of prototype brand transgressions on country image and related brands
Magnusson, Peter
;
Krishnan, Vijaykumar
;
Westjohn, …
- In:
Journal of international marketing
22
(
2014
)
1
,
pp. 21-38
Persistent link: https://www.econbiz.de/10010348972
Saved in:
4
Consumer social responsibility : is it a new barrier for international marketers?
Ma, Jieqiong
;
Yang, Jie
;
Kaliny, Morris
;
Roy, Douglas
- In:
International journal of business environment : IJBE
7
(
2015
)
3
,
pp. 242-261
Persistent link: https://www.econbiz.de/10011534316
Saved in:
5
The role of mindfulness in responseto product cues and marketing communication
Bayraktar, Ahmet
;
Uslay, Can
;
Ndubisi, Nelson Oly
- In:
International journal of business environment : IJBE
7
(
2015
)
4
,
pp. 347-372
Persistent link: https://www.econbiz.de/10011541341
Saved in:
6
Does country of origin affect brand associations? : the case of Italian brands in China
Checchinato, Francesca
;
Disegna, Marta
;
Vescovi, Tiziano
- In:
Journal of global scholars of marketing science : …
23
(
2013
)
4
,
pp. 409-421
Persistent link: https://www.econbiz.de/10010408599
Saved in:
7
The nature of country of origin effect : exploring COO effect on Arçelik A.S.
Öngel, Volkan
;
Öngel, Elif
-
2014
Persistent link: https://www.econbiz.de/10011293719
Saved in:
8
Assessing levers of guilt in luxury consumption : an international perspective
Kapferer, Jean-Noël
;
Valette-Florence, Pierre
- In:
The journal of product & brand management
31
(
2022
)
3
,
pp. 351-367
Persistent link: https://www.econbiz.de/10013164339
Saved in:
9
Exploring cultural influences on mobile marketing acceptance
Pierce, Meghan
;
Jiang, Pingjun
- In:
International journal of internet marketing and …
15
(
2021
)
1
,
pp. 1-28
Persistent link: https://www.econbiz.de/10012512679
Saved in:
10
The impact of animosity, brand image, consumer boycott, and product judgment on made-in-China Covid-19 vaccination intention
Suhud, Usep
;
Allan, Mamoon
- In:
Health marketing quarterly
38
(
2021
)
2/3
,
pp. 150-167
Persistent link: https://www.econbiz.de/10012695243
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