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~subject:"Consumer behaviour"
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Markenführung im Einzelhandel...
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Consumer behaviour
Corporate Social Responsibility
33,755
Corporate social responsibility
33,526
Einzelhandel
17,618
Markenführung
17,001
Brand management
16,979
Retail trade
14,715
Konsumentenverhalten
12,620
Markenimage
7,346
Brand image
7,209
Reputation
5,903
Sustainable development
5,560
Nachhaltige Entwicklung
5,541
Markenartikel
5,525
Brand
5,505
Unternehmensethik
5,352
Business ethics
5,255
Theorie
4,936
Theory
4,862
Deutschland
4,460
Nachhaltigkeit
4,193
Beziehungsmarketing
4,190
Relationship marketing
4,180
Sustainability
4,132
Stakeholder
3,758
Germany
3,673
Welt
3,635
World
3,611
USA
3,545
United States
3,403
Corporate Governance
3,277
Corporate governance
3,233
corporate social responsibility
3,207
Unternehmenserfolg
3,024
Firm performance
2,996
Firmenimage
2,625
Corporate reputation
2,619
Environmental management
2,555
Umweltmanagement
2,555
Social Web
2,384
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2,029
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84
Reprint
58
Konferenzschrift
42
Case study
35
Fallstudie
35
Bibliografie enthalten
28
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23
Sammlung
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19
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10
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Loureiro, Sandra Maria Correia
38
Phau, Ian
33
Bang, Nguyen
29
Han, Heesup
29
Melewar, T. C.
29
Grewal, Dhruv
28
Ko, Eunju
28
Sarkar, Abhigyan
26
Gázquez-Abad, Juan Carlos
24
Pantano, Eleonora
23
Das, Gopal
22
Swoboda, Bernhard
22
Japutra, Arnold
21
Martínez-López, Francisco J.
21
Guzman, Francisco
20
Keller, Kevin Lane
20
Mattila, Anna S.
20
Rajagopal
20
Sarkar, Juhi Gahlot
20
Schramm-Klein, Hanna
20
Diamantopoulos, Adamantios
19
Gijsbrechts, Els
19
Hollebeek, Linda D.
19
Paul, Justin
19
Rahman, Zillur
19
Sen, Sankar
19
Dawes, John
18
Khan, Imran
18
Diallo, Mbaye Fall
17
Gil Saura, Irene
17
MacInnis, Deborah J.
17
Veloutsou, Cleopatra
17
Wiedmann, Klaus-Peter
17
Fatma, Mobin
16
Grohmann, Bianca
16
Huber, Frank
16
Khare, Arpita
16
Romaniuk, Jenni
16
Valette-Florence, Pierre
16
Verhoef, Peter C.
16
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Springer Fachmedien Wiesbaden
18
Information Resources Management Association
12
National Bureau of Economic Research
10
American Marketing Association
9
Edward Elgar Publishing
4
Verlag Dr. Kovač
4
AMA Summer Academic Conference <2022, Chicago>
3
AMA Summer Academic Conference <2022, Online>
3
Gesellschaft für Konsum-, Markt- und Absatzforschung
3
IGI Global
3
RWTH Aachen
3
Stellenbosch University / Bureau for Economic Research
3
The Nielsen Company (Germany)
3
Books on Demand GmbH <Norderstedt>
2
Chambre de commerce et d'industrie de Paris
2
Erasmus Research Institute of Management
2
Helmut-Schmidt-Universität
2
International Conference on Innovative Trends in Business Practices for Sustainable Development <2016, Chennai>
2
Nordic Council of Ministers
2
University of Madras / Department of Commerce
2
A. C. Nielsen Company <Chicago-Schaumburg, Ill.>
1
A. C. Nielsen Company <Northbrook, Ill.>
1
AMA Summer Academic Conference <2019, Chicago, Ill.>
1
AMA Summer Academic Conference <2021, Online>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
AMA Winter Academic Conference <2021, Online>
1
Accenture GmbH <Kronberg im Taunus>
1
Advertising and Consumer Psychology Conference <25, 2006, Houston, Tex.>
1
Akademische Verlagsgemeinschaft München
1
Alabama / State Highway Dept
1
Alabama Highway Research Group
1
Bargeldsymposium <2., 2014, Frankfurt am Main>
1
Bauhaus-Universität Weimar / Institut für Europäische Urbanistik
1
Bundesarbeitsgemeinschaft der Mittel- und Großbetriebe des Einzelhandels
1
Cape Town / Technical Management Services
1
Central Co-Operative Council
1
Consumer Culture Theory Conference <2, 2007, Toronto>
1
Deutsche Bundesbank
1
Econ Consult, Wirtschafts- und Sozialwissenschaftliche Beratungsgesellschaft <Köln>
1
Forschungskolloquium anlässlich des 65. Geburtstages von Professor Dr. Manfred Helzer <1997, Berlin>
1
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Published in...
All
Journal of retailing and consumer services
689
Journal of business research : JBR
583
The journal of product & brand management
295
The journal of brand management : an international journal
279
Journal of retailing
146
International journal of retail & distribution management
138
Psychology & marketing
138
The international review of retail, distribution and consumer research
128
European journal of marketing : EJM
110
Asia Pacific journal of marketing and logistics
106
International journal of hospitality management
105
Journal of marketing communications
96
Journal of business ethics : JOBE
91
Marketing intelligence & planning
91
International journal of consumer studies
84
International journal of retail and distribution management
79
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
78
Journal of strategic marketing
77
Journal of the Academy of Marketing Science
73
The journal of consumer marketing
70
Cogent business & management
69
Journal of international consumer marketing
69
SpringerLink / Bücher
68
Journal of marketing
67
Journal of marketing management : MM
67
International journal of advertising : the review of marketing communications
66
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
66
Journal of promotion management : innovations in planning and applied research
65
Journal of fashion marketing and management
61
Marketing letters : a journal of research in marketing
61
International journal of internet marketing and advertising : IJIMA
59
Journal of marketing management : JMM ; journal of the Academy of Marketing
58
International journal of electronic marketing and retailing : IJEMR
55
Journal of global marketing
55
International marketing review
53
Journal of promotion management : JPM
53
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
47
The journal of services marketing
47
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
45
International journal of contemporary hospitality management
44
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Source
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ECONIS (ZBW)
12,599
BASE
3
RePEc
1
Showing
1
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10
of
12,603
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date (newest first)
date (oldest first)
1
When should private label brands endorse ethical attributes?
Bodur, H. Onur
;
Tofighi, Maryam
;
Grphmann, Bianca
- In:
Journal of retailing
92
(
2016
)
2
,
pp. 204-217
Persistent link: https://www.econbiz.de/10011505027
Saved in:
2
Social responsibility and its differential effects on the retailers' portfolio of private label brands
Tofighi, Maryam
;
Bodur, H. Onur
- In:
International journal of retail & distribution management
43
(
2015
)
4/5
,
pp. 301-313
Persistent link: https://www.econbiz.de/10011298836
Saved in:
3
The emergence of a values-based premium private label brand
reputation
within a multiple-tier brand portfolio
Arantola, Noora
;
Juntunen, Mari
- In:
The journal of product & brand management
32
(
2023
)
7
,
pp. 1139-1153
Persistent link: https://www.econbiz.de/10014334408
Saved in:
4
Do store image and price perception matter to store brand equity?
Calvo Porral, Cristina
;
Lévy Mangin, Jean-Pierre
- In:
Journal of food products marketing
21
(
2015
)
1
,
pp. 102-122
Persistent link: https://www.econbiz.de/10011432114
Saved in:
5
Why do hypermarkets extend their brands to a growing number of products?
Hasliza Hassan
;
Muhammad Sabbir Rahman
;
Abu Bakar Sade
- In:
International journal of business excellence
17
(
2019
)
3
,
pp. 290-305
Persistent link: https://www.econbiz.de/10011997497
Saved in:
6
How individual value structures shape smart shopping experience and brand choices : an international perspective
Gómez-Suárez, Mónica
;
Quiñones, Myriam
;
Yagüe …
- In:
European journal of international management : EJIM
13
(
2019
)
4
,
pp. 515-532
Persistent link: https://www.econbiz.de/10012065239
Saved in:
7
The role of store brand spillover in a retailer’s category management strategy
Alan, Yasin
;
Kurtuluş, Mümin
;
Wang, Chunlin
- In:
Manufacturing & service operations management : M & SOM
21
(
2019
)
3
,
pp. 620-635
Persistent link: https://www.econbiz.de/10012102852
Saved in:
8
The new approach to developing store brand strategy : a case from China
Song, Wei
;
Schein, David D.
;
Collins, Roger
- In:
International journal of business environment : IJBE
8
(
2016
)
4
,
pp. 324-343
Persistent link: https://www.econbiz.de/10011663949
Saved in:
9
Consumer identification with store brands : differences between consumers according to their brand loyalty
Rubio Benito, Natalia
;
Villaseñor, Nieves
;
Oubiña, Javier
- In:
Business research quarterly : BRQ
18
(
2015
)
2
,
pp. 111-126
Persistent link: https://www.econbiz.de/10010533280
Saved in:
10
Blinded or branded? : effect of brand cues on customer evaluation of store brands versus national brands in an emerging market
Rashmi
;
Dangi, Hamendra Kumar
- In:
International journal of Indian culture and business …
16
(
2018
)
2
,
pp. 170-205
Persistent link: https://www.econbiz.de/10011933473
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