Bernabeu, Rodolfo; Olmeda, Miguel; Diaz, Monica; Olivasq, R. - European Association of Agricultural Economists - EAAE - 2008
Consumer requirements for preferably new, quality products with health guarantees are causing competitive adaptation by agro-food businesses. In this sense, cheese-producing enterprises are immersed in restructuring to adapt to the new scene. To assure the greatest possible success in this...