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The effect of online information sources on purchase intentions between consumers with high and low susceptibility to informational influence
Chen, Jie; Teng, Lefa; Yu, Ying; Yu, Xueer - In: Journal of business research : JBR 69 (2016) 2, pp. 467-475
Persistent link: https://www.econbiz.de/10011435934
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Anticipating regret and consumers' preferences for counterfeit luxury products
Chen, Jie; Teng, Lefa; Liu, ShiXiong; Zhu, Huihuang - In: Journal of business research : JBR 68 (2015) 3, pp. 507-515
Persistent link: https://www.econbiz.de/10010495370
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Counterfeit luxuries : does moral reasoning strategy influence consumers' pursuit of counterfeits?
Chen, Jie; Teng, Lefa; Liao, Yonghai - In: Journal of business ethics : JOBE 151 (2018) 1, pp. 249-264
Persistent link: https://www.econbiz.de/10011903010
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Specification seeking : how product specifications influence consumer preference
Hsee, Christopher K.; Yang, Yang; Gu, Jangjie; Chen, Jie - In: Journal of consumer research : JCR ; an … 35 (2008/09) 6, pp. 952-966
Persistent link: https://www.econbiz.de/10003861943
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It pays off to be authentic : an examination of direct versus indirect brand mentions on social media
Hu, Miao; Chen, Jie; Chen, Qimei; He, Wei - In: Journal of business research : JBR 117 (2020), pp. 19-28
Persistent link: https://www.econbiz.de/10012285283
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The coalescence effect : how a combination of foreign and local appeals enhances customer engagement through perceived brand globalness
Hu, Miao; Chen, Jie; Alden, Dana; Chen, Qimei - In: Journal of international marketing 31 (2023) 1, pp. 49-68
Persistent link: https://www.econbiz.de/10014233451
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Differential selling strategies between investors and consumers : evidence from the Chinese housing market
Deng, Kuang Kuang; Chen, Jie; Lin, Zhenguo; Yang, Xianling - In: Journal of real estate research : JRER ; a publication … 44 (2022) 1, pp. 80-105
Persistent link: https://www.econbiz.de/10013167614
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Effects of linguistic style on persuasiveness of word-of-mouth messages with anonymous vs. identifiable sources
Chen, Jie; Fan, Wenjian; Wei, Junlong; Liu, Zunli - In: Marketing letters : a journal of research in marketing 33 (2022) 4, pp. 593-605
Persistent link: https://www.econbiz.de/10013454709
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Marketing bank services to youth in China
Chan, Kara; Tsang, Lennon; Chen, Jie - In: Young consumers : insight and ideas for responsible … 18 (2017) 3, pp. 278-289
Persistent link: https://www.econbiz.de/10011786185
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Consumers' product-locating behavior : exploring the application of signal detection theory
Liu, Sandra S.; Chen, Jie; Melara, Robert D.; Massara, … - In: Psychology & marketing 25 (2008) 6, pp. 506-520
Persistent link: https://www.econbiz.de/10003735891