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The role of mega-sports event...
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Consumer behaviour
Sports
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O'Reilly, Norm
8
Nadeau, John
6
Abeza, Gashaw
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Huybers, Twan
2
Mazanov, Jason
2
Prior, Daniel
2
Armenakyan, Anahit
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Bradley, Matthew
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Carvalho, Paulo
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Dech, Jeffrey P.
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Foster, George
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Hasani, Tahereh
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Hernandez, Tony
1
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Jones, D. Floyd
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Lu, Irene R. R.
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MacIntosh, Eric W.
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Murray, Ryan
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Pegoraro, Ann
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Rodrigue, François
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Rutter, Richard
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Shimizu, Carlos
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Séguin, Benoit
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Journal of sport management : the official journal of the North American Society of Sport Management
3
European Sport management quarterly : ESMQ
2
International journal of sport management and marketing : IJSMM
2
Journal of consumer behaviour : an international research review
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Sport marketing quarterly : preferred journal of the Sport Marketing Association
1
Sport, Business and Management: An International Journal
1
The international review of retail, distribution and consumer research
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ECONIS (ZBW)
11
Other ZBW resources
1
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1
Branding a professional sport team that reenters the same marketplace : stakeholders' perspectives
Rodrigue, François
;
Abeza, Gashaw
;
Séguin, Bernoit
; …
- In:
Sport marketing quarterly : preferred journal of the …
30
(
2021
)
1
,
pp. 3-15
Persistent link: https://www.econbiz.de/10012519163
Saved in:
2
Barriers to youth sport participation in dense urban centres
O'Reilly, Norm
;
Hernandez, Tony
;
Séguin, Benoit
; …
- In:
International journal of sport management and marketing …
23
(
2023
)
3
,
pp. 175-203
Persistent link: https://www.econbiz.de/10014310914
Saved in:
3
Racial-ethnic team-market congruency in professional sport
Nadeau, John
;
Pegoraro, Ann
;
Jones, D. Floyd
;
O'Reilly, Norm
- In:
Journal of sport management : the official journal of …
25
(
2011
)
2
,
pp. 169-180
Persistent link: https://www.econbiz.de/10009161084
Saved in:
4
Do fans want their team to be competitive in the sport-term (the next game) or the long-term (the full season), and does the answer affect management decisions?
O'Reilly, Norm
;
Nadeau, John
;
Kaplan, Alan
- In:
European Sport management quarterly : ESMQ
11
(
2011
)
1
,
pp. 73-86
Persistent link: https://www.econbiz.de/10008937433
Saved in:
5
It's all about my team : mega-sport events and consumer attitudes in a time series approach
Armenakyan, Anahit
;
O'Reilly, Norm
;
Heslop, Louise A.
; …
- In:
Journal of sport management : the official journal of …
30
(
2016
)
6
,
pp. 597-614
Persistent link: https://www.econbiz.de/10011645885
Saved in:
6
Experimental design methods in sport management research : the playoff safety bias
O'Reilly, Norm
- In:
Journal of sport management : the official journal of …
25
(
2011
)
3
,
pp. 217-228
Persistent link: https://www.econbiz.de/10009240758
Saved in:
7
The impact of scandal on sport consumption : a conceptual framework for future research
Prior, Daniel
;
O'Reilly, Norm
;
Mazanov, Jason
;
Huybers, Twan
- In:
International journal of sport management and marketing …
14
(
2014
)
1/4
,
pp. 188-211
Persistent link: https://www.econbiz.de/10010399887
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8
The impact of scandal on sport consumption : do different scandal types have different levels of influence on different consumer segments?
Abeza, Gashaw
;
O'Reilly, Norm
;
Prior, Daniel
;
Huybers, Twan
- In:
European Sport management quarterly : ESMQ
20
(
2020
)
2
,
pp. 130-150
Persistent link: https://www.econbiz.de/10012256475
Saved in:
9
Observing the influence of affective states on parent-child interactions and in-store purchase decisions
Nadeau, John
;
Bradley, Matthew
- In:
Journal of consumer behaviour : an international …
11
(
2012
)
2
,
pp. 105-114
Persistent link: https://www.econbiz.de/10009548833
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10
Social media responses and brand personality in product and moral harm crises : why waste a good crisis?
Nadeau, John
;
Rutter, Richard
;
Lettice, Fiona
- In:
Journal of marketing management : JMM ; journal of the …
36
(
2020
)
11/12
,
pp. 1031-1054
Persistent link: https://www.econbiz.de/10012395421
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