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Consumer behaviour
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Journal of business research : JBR
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Psychology & marketing
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International journal of hospitality management
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Journal of travel and tourism marketing
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International journal of advertising : the review of marketing communications
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Marketing letters : a journal of research in marketing
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Journal of the Academy of Marketing Science
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Marketing intelligence & planning
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Cogent business & management
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Journal of strategic marketing
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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International journal of retail & distribution management
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International review on public and non-profit marketing
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Journal of food products marketing
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Product experience
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Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of internet marketing and advertising : IJIMA
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Journal of Islamic marketing : JIMA
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Journal of international consumer marketing
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Tourism management : research, policies, practice
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European journal of marketing
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ECONIS (ZBW)
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1
The role of car aesthetics on consumers' decisions : an example from Romania
Tarta, Corina Paula
;
Plaias, Ioan
;
Martinez, Luis F.
; …
- In:
Scientific Annals of Economics and Business
67
(
2020
)
1
,
pp. 33-43
Persistent link: https://www.econbiz.de/10012415443
Saved in:
2
Automotive interior design : eine verhaltenswissenschaftliche Untersuchung der Wirkung automobiler
Produktgestaltung
am Beispiel des Fahrzeuginnenraums
Hanisch, Johannes
-
2017
Persistent link: https://www.econbiz.de/10013435865
Saved in:
3
Does your company have the right logo? : how and why circular- and angular-logo shapes influence brand attribute judgments
Jiang, Yuwei
;
Gorn, Gerald J.
;
Galli, Maria
; …
- In:
Journal of consumer research : JCR ; an …
42
(
2015/2016
)
5
,
pp. 709-726
Persistent link: https://www.econbiz.de/10011435747
Saved in:
4
The Design Communication Assessment Scale (DCAS) : assessing and adjusting the effectiveness of product design communications
Sample, Kevin L.
;
Hulland, John
;
Sevilla, Julio
; …
- In:
Journal of marketing research
61
(
2024
)
1
,
pp. 27-48
Persistent link: https://www.econbiz.de/10014584162
Saved in:
5
Ease of reading of mandatory information on Canadian food product labels
Mackey, Mary Alton
;
Metz, Marilyn
- In:
International journal of consumer studies
33
(
2009
)
4
,
pp. 369-381
Persistent link: https://www.econbiz.de/10003865111
Saved in:
6
Psychology of performance and preference: advantages, disadvantages, drivers and obstacles to the achievement of congruence
Moss, Gloria A.
- In:
The journal of brand management : an international journal
14
(
2006/07
)
4
,
pp. 343-358
Persistent link: https://www.econbiz.de/10003469712
Saved in:
7
Visual
perception
: an overview
Raghubir, Priya
- In:
Sensory marketing : research on the sensuality of products
,
(pp. 201-217)
.
2010
Persistent link: https://www.econbiz.de/10003933287
Saved in:
8
Visual aesthetics in store environment and its moderating role on consumer intention
Vieira, Valter Afonso
- In:
Journal of consumer behaviour : an international …
9
(
2010
)
5
,
pp. 364-380
Persistent link: https://www.econbiz.de/10008701454
Saved in:
9
Geometry in the marketplace
Greenleaf, Eric A.
;
Raghubir, Priya
- In:
Visual marketing : from attention to action ; …
,
(pp. 113-142)
.
2008
Persistent link: https://www.econbiz.de/10009260342
Saved in:
10
Communicating packaging eco-friendliness : an exploration of consumers’ perceptions of eco-designed packaging
Magnier, Lise
;
Crié, Dominique
- In:
International journal of retail & distribution management
43
(
2015
)
4/5
,
pp. 350-366
Persistent link: https://www.econbiz.de/10011298831
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