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Consumer behaviour
Konsumentenverhalten
44
Brand
27
Markenartikel
27
Brand management
25
Markenführung
25
Brand image
18
Brand loyalty
18
Markenimage
18
Beziehungsmarketing
14
Relationship marketing
14
Markentreue
12
Handelsmarke
8
Store brand
8
Australia
7
Customer satisfaction
7
Preismanagement
7
Pricing strategy
7
United Kingdom
7
Dirichlet model
6
Einzelhandel
6
Großbritannien
6
Kundenzufriedenheit
6
Retail trade
6
Theorie
6
Theory
6
Advertising effects
5
Australien
5
Werbewirkung
5
Brand extension
4
Markentransfer
4
Market research
4
Marketing management
4
Marketingmanagement
4
Marktforschung
4
Panel
4
Panel study
4
Performance measurement
4
Performance-Messung
4
Pricing
4
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23
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13
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Article
34
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12
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Article in journal
32
Aufsatz in Zeitschrift
32
research-article
2
Language
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English
46
Author
All
Dawes, John
37
Nenycz-Thiel, Magda
13
Sharp, Byron
9
Romaniuk, Jenni
7
Trinh, Giang
7
Driesener, Carl
5
Kennedy, Rachel
4
Tanusondjaja, Arry
4
Bellman, Steven
2
Bogomolova, Svetlana
2
Grasby, Alicia
2
Hartnett, Nicole
2
Meyer-Waarden, Lars
2
Mundt, Kerry
2
Wright, Malcolm
2
Anesbury, Zachary
1
Arding, Rachael
1
Beal, Virginia
1
Bond, Allison
1
Clemente, Maria
1
Cohen, Justin
1
Corsi, Armando
1
Corsi, Armando Maria
1
Dunn, Steven
1
Graham, Charles
1
Greenacre, Luke
1
Huang, Ava
1
Lockshin, Larry
1
Ludwichowska, Gosia
1
Mansfield, Annabel
1
Maria Corsi, Armando
1
Martin, James
1
McColl, Bruce
1
Rungie, Cam
1
Sakashita, Mototaka
1
Scriven, John
1
Sharp, Anne
1
Simmonds, Lucy
1
Varan, Duane
1
Victory, Kirsten
1
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Australasian marketing journal
5
Journal of business research : JBR
5
Journal of retailing and consumer services
4
International journal of market research
3
European journal of marketing : EJM
2
Journal of advertising research
2
Journal of consumer behaviour
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Marketing letters : a journal of research in marketing
2
International Journal of Culture, Tourism and Hospitality Research
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
Journal of Product & Brand Management
1
Journal of consumer behaviour : an international research review
1
Journal of financial services marketing : JFSM
1
Journal of food products marketing
1
Marketing Research (USA) summer 2009
1
The journal of brand management : an international journal
1
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ECONIS (ZBW)
44
Other ZBW resources
2
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1
Competition for memory retrieval between private label and national brands
Nenycz-Thiel, Magda
;
Sharp, Byron
;
Dawes, John
; …
- In:
Journal of business research : JBR
63
(
2010
)
11
,
pp. 1142-1147
Persistent link: https://www.econbiz.de/10008696685
Saved in:
2
How do shoppers behave online? : an observational study of online grocery shopping
Anesbury, Zachary
;
Nenycz-Thiel, Magda
;
Dawes, John
; …
- In:
Journal of consumer behaviour : an international …
15
(
2016
)
3
,
pp. 261-270
Persistent link: https://www.econbiz.de/10011508824
Saved in:
3
Fundamental basket size patterns and their relation to retailer performance
Martin, James
;
Nenycz-Thiel, Magda
;
Dawes, John
; …
- In:
Journal of retailing and consumer services
54
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012238354
Saved in:
4
How common is new product failure and when does it vary?
Victory, Kirsten
;
Nenycz-Thiel, Magda
;
Dawes, John
; …
- In:
Marketing letters : a journal of research in marketing
32
(
2021
)
1
,
pp. 17-32
Persistent link: https://www.econbiz.de/10012488841
Saved in:
5
Cigarette brand loyalty and purchase patterns : an examination using US consumer panel data
Dawes, John
- In:
Journal of business research : JBR
67
(
2014
)
9
,
pp. 1933-1943
Persistent link: https://www.econbiz.de/10010379205
Saved in:
6
Regularities in buyer behaviour and brand performance : the case of Australian beer
Dawes, John
- In:
The journal of brand management : an international journal
15
(
2007/08
)
3
,
pp. 198-208
Persistent link: https://www.econbiz.de/10003627433
Saved in:
7
Reasons for variation in SCR for private label brands
Dawes, John
- In:
European journal of marketing : EJM
47
(
2013
)
11/12
,
pp. 1804-1824
Persistent link: https://www.econbiz.de/10010205981
Saved in:
8
The Natural Monopoly effect in brand purchasing : do big brands really appeal to lighter category buyers?
Dawes, John
- In:
Australasian marketing journal
28
(
2020
)
2
,
pp. 90-99
Persistent link: https://www.econbiz.de/10012253927
Saved in:
9
Factors that influence manufacturer and store brand behavioral loyalty
Dawes, John
- In:
Journal of retailing and consumer services
68
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013366328
Saved in:
10
Value-for money perceptions of supermarket and private labels
Nenycz-Thiel, Magda
;
Romaniuk, Jenni
- In:
Australasian marketing journal
20
(
2012
)
2
,
pp. 171-177
Persistent link: https://www.econbiz.de/10009524274
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