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E-commerce of eco bags on basis of Pareto improvement

Li, Qing - In: Innovation in the high-tech economy, (pp. 13-22). 2013

Persistent link: https://www.econbiz.de/10010384881

Unit pricing matters more when consumers are under time pressure

Yao, Jun; Oppewal, Harmen - In: European journal of marketing : EJM 50 (2016) 5/6, pp. 1094-1114

Persistent link: https://www.econbiz.de/10011529790

Unit pricing increases price sensitivity even when products are of identical size

Yao, Jun; Oppewal, Harmen - In: Journal of retailing 92 (2016) 1, pp. 109-121

Persistent link: https://www.econbiz.de/10011484094

Unit Pricing Matters More When Consumers are Under Time Pressure

Yao, Jun - 2018

Unit pricing refers to the display of an item's price per unit measure (e.g., per ounce). The present study experimentally investigates how the presence of unit price information affects consumers' grocery purchase decisions and shopping task perceptions in the common situation where prepackaged...

Persistent link: https://www.econbiz.de/10012937853

The effects of crowdedness and safety measures on restaurant patronage choices and perceptions in the COVID-19 pandemic

Wang, Di; Yao, Jun; Martin, Brett - In: International journal of hospitality management 95 (2021), pp. 1-10

Persistent link: https://www.econbiz.de/10012547970

The negative effect of scarcity cues on consumer purchase decisions in the hospitality industry during the COVID-19 pandemic

Li, Yi; Yao, Jun; Chen, Joseph - In: International journal of hospitality management 94 (2021), pp. 1-10

Persistent link: https://www.econbiz.de/10012495022

To disclose or to falsify : the effects of cognitive trust and affective trust on customer cooperation in contact tracing

Chen, Shijiao; Waseem, Donia; Xia, Zhenhua; Tran Trieu Khai - In: International journal of hospitality management 94 (2021), pp. 1-16

Persistent link: https://www.econbiz.de/10012495088

Cheaper and smaller or more expensive and larger : how consumers respond to unit price increase tactics that simultaneously change product price and package size

Yao, Jun; Oppewal, Harmen; Wang, Di - In: Journal of the Academy of Marketing Science 48 (2020) 6, pp. 1075-1094

Persistent link: https://www.econbiz.de/10012386863

How the layout of a unit price label affects eye-movements and product choice : an eye-tracking investigation

Bogomolova, Svetlana; Oppewal, Harmen; Cohen, Justin; … - In: Journal of business research : JBR 111 (2020), pp. 102-116

Persistent link: https://www.econbiz.de/10012239993

Do discount presentations influence gift purchase intentions and attitudes of Chinese outbound tourists?

Wang, Di; Martin, Brett; Yao, Jun - In: Journal of travel research : a quarterly publication of … 60 (2021) 5, pp. 1104-1122

Persistent link: https://www.econbiz.de/10012593194