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Quantifying cross and direct network effects in online consumer-to-consumer plaftorms
Chu, Junhong; Manchanda, Puneet - In: Marketing science : the marketing journal of the … 35 (2016) 6, pp. 870-893
Persistent link: https://www.econbiz.de/10011617435
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E-retail adoption in emerging markets : applicability of an integrated trust and technology acceptance model
Kumar, Amresh; Sikdar, Pallab; Alam, Md. Moddassir - In: International journal of e-business research : an … 12 (2016) 3, pp. 44-67
Persistent link: https://www.econbiz.de/10011537844
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e-Commerce : an analysis of the factors that antecede purchase intentions in an emerging market
Mainardes, Emerson Wagner; Almeida, Claudio Marcio de; … - In: Journal of international consumer marketing 31 (2019) 5, pp. 447-468
Persistent link: https://www.econbiz.de/10012200793
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Building loyalty in e-commerce : does consumer income matter?
Ferreira, Viviane Moura Rocha; Parente, Juracy; … - In: International journal of business and systems research … 14 (2020) 1, pp. 74-94
Persistent link: https://www.econbiz.de/10012168745
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The differential impact of e-service quality's dimensions on trust and loyalty of retail bank customers in an emerging market
Shaikh, Ateeque; Banerjee, Shubhomoy; Singh, Baljeet - In: Services marketing quarterly 44 (2023) 2/3, pp. 121-141
Persistent link: https://www.econbiz.de/10014320365
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A path to empower consumers' lookout : analysing the role of digital strategies on consumers' intention to buy from the perspective of TBP
Waheed, Abdul; Ahmad, Wasim; Syed, Nida; Farooq, Umar; … - In: International journal of electronic customer … 13 (2022) 4, pp. 342-356
Persistent link: https://www.econbiz.de/10014309488
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Electronic marketing : emerging TV and computer channels for interactive home shopping
Strauss, Lawrence - 1983
Persistent link: https://www.econbiz.de/10000583743
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Fostering purchase intentions toward online retailer websites in an emerging market : an S-O-R perspective
Kühn, S. W.; Petzer, D. J. - In: Journal of internet commerce 17 (2018) 3, pp. 255-282
Persistent link: https://www.econbiz.de/10011987467
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Impact of changing consumer lifestyles and website quality on online satisfaction and loyalty : an emerging market framework
Pandey, Shweta; Chawla, Deepak - In: International journal of Indian culture and business … 12 (2016) 1, pp. 50-71
Persistent link: https://www.econbiz.de/10011618174
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Role of trusting beliefs in predicting purchase intentions
Sahi, Gurjeet Kaur; Sekhon, Harjit; Quareshi, Tahira Khanam - In: International journal of retail & distribution management 44 (2016) 8, pp. 860-880
Persistent link: https://www.econbiz.de/10011615499