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Consumer self-control and the biological sciences : implications for marketing stakeholders

Zheng, Yanmei; Alba, Joseph W. - In: Journal of marketing 85 (2021) 4, pp. 105-122

Persistent link: https://www.econbiz.de/10012593257

The effect of conspicuous consumption on men's testosterone levels

Saad, Gad; Vongas, John G. - In: Organizational behavior and human decision processes : … 110 (2009) 2, pp. 80-92

Persistent link: https://www.econbiz.de/10003908146

Reconsidering the path for neural and physiological methods in consumer psychology

Clithero, John A.; Karmarkar, Uma R.; Nave, Gideon; … - In: Journal of consumer psychology : JCP ; the official … 34 (2024) 1, pp. 196-213

Persistent link: https://www.econbiz.de/10014470796

Habit formation and rational addiction : a field experiment in handwashing

Hussam, Reshmaan; Rabbani, Atonu; Reggiani, Giovanni; … - 2017

We test the main predictions of the rational addiction model, reconceptualized as rational habit formation, in the context of handwashing. To track habit formation, we design soap dispensers with timed sensors. We test for rational habit formation by informing some households about a future...

Persistent link: https://www.econbiz.de/10011901842