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Preventive care : underused even when free ; a tale from Italy
Carrieri, Vicenzo; Bilger, Marcel - 2009
Persistent link: https://www.econbiz.de/10003926984
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Direct-to-consumer (DTC) antidepressant advertising and consumer misperceptions about the chemical imbalance theory of depression : the moderating role of skepticism
Park, Jin Seong; Ahn, Ho-young - In: Health marketing quarterly 30 (2013) 4, pp. 362-378
Persistent link: https://www.econbiz.de/10010244729
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Choosing non-conventional treatments : consumers' attempt at controlling health care
Rajamma, Rajasree K.; Pelton, Lou E. - In: The journal of consumer marketing 27 (2010) 2/3, pp. 127-138
Persistent link: https://www.econbiz.de/10003987433
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Traditional jamu versus industrial jamu : perceptions and beliefs of consumers in the city of Yogyakarta ; what future for traditional herbal medicine in urban Indonesia?
Torri, Maria Costanza - In: International journal of entrepreneurship and small business 19 (2013) 1, pp. 1-20
Persistent link: https://www.econbiz.de/10009770705
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Consumer decision making and store patronage behaviour in Traditional Chinese Medicine (TCM) halls in Singapore
Tan, Jaclyn Pit Ting; Freathy, Paul - In: Journal of retailing and consumer services 18 (2011) 4, pp. 285-292
Persistent link: https://www.econbiz.de/10009232591
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The power of culture in selecting health care providers in rural Bangladesh : an ethno scientific analysis
Molla, Azizur R. - In: The economics of health and wellness : anthropological …, (pp. 35-53). 2008
Persistent link: https://www.econbiz.de/10003630128
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Consumer purchase intention towards traditional Chinese medicine
S. M. Ferdous Azam; Abdullah Sarwar - In: International journal of business and globalisation : IJBG 34 (2023) 3, pp. 391-404
Persistent link: https://www.econbiz.de/10014388610
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Mini-miracles : transformations of self from consumption of the Lourdes pilgrimage
Higgins, Leighanne; Hamilton, Kathy - In: Journal of business research : JBR 69 (2016) 1, pp. 25-32
Persistent link: https://www.econbiz.de/10011417081
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Video ethnography, researcher reflexivity, and constructions of advertising response in the Australian family living room
Jayasinghe, Laknath - In: Australasian marketing journal 23 (2015) 4, pp. 267-276
Persistent link: https://www.econbiz.de/10011419409
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Strengthening social marketing research : harnessing "insight" through ethnography
Brennan, Linda; Fry, Marie-Louise; Previte, Josephine - In: Australasian marketing journal 23 (2015) 4, pp. 286-293
Persistent link: https://www.econbiz.de/10011419442