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~subject:"Consumer behaviour"
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ЭВОЛЮЦИЯ ВЛИЯНИЯ КРЕДИТНОГО ПР...
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Consumer behaviour
Konsumentenverhalten
79,090
Marketing
31,307
Entscheidung
19,963
Decision
19,939
Theorie
17,814
Theory
17,791
Relationship marketing
9,862
Beziehungsmarketing
9,816
Brand management
7,979
Markenführung
7,960
USA
7,194
United States
6,930
Markenimage
6,742
Deutschland
6,712
Brand image
6,703
Germany
6,277
Marketingmanagement
5,784
Customer satisfaction
5,732
Kundenzufriedenheit
5,656
Marketing management
5,568
Online retailing
5,510
Online-Handel
5,510
Dienstleistung
5,414
Experiment
5,299
Social Web
5,028
Social web
5,025
Online-Marketing
4,978
Internet marketing
4,967
Service quality
4,867
Dienstleistungsqualität
4,834
Services
4,616
Brand
4,474
Markenartikel
4,471
Einzelhandel
4,440
Retail trade
4,334
Electronic Commerce
4,051
E-commerce
3,793
Werbewirkung
3,698
Advertising effects
3,668
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All
Undetermined
28,556
Free
17,977
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Article
55,047
Book / Working Paper
24,165
Journal
126
Other
2
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Article in journal
49,765
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49,765
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7,336
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7,336
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5,876
Working Paper
5,876
Aufsatz im Buch
4,910
Book section
4,910
Hochschulschrift
2,363
Thesis
1,707
Collection of articles of several authors
1,047
Sammelwerk
1,047
Aufsatzsammlung
615
Conference paper
521
Konferenzbeitrag
521
Bibliografie enthalten
337
Bibliography included
337
Collection of articles written by one author
296
Sammlung
296
Konferenzschrift
294
Case study
245
Fallstudie
245
Lehrbuch
227
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194
research-article
188
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182
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160
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160
Conference proceedings
153
Statistik
71
Systematic review
69
Übersichtsarbeit
69
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62
Ratgeber
52
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51
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51
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50
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50
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50
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46
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English
73,921
German
4,684
French
324
Polish
114
Spanish
80
Italian
73
Russian
32
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32
Danish
28
Norwegian
22
Dutch
21
Undetermined
21
Portuguese
19
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14
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14
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10
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6
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5
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4
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3
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3
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2
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1
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Han, Heesup
117
Belk, Russell W.
111
Mattila, Anna S.
98
Grunert, Klaus G.
92
Lusk, Jayson L.
83
Phau, Ian
83
Huber, Frank
80
Bauer, Hans H.
78
Gierl, Heribert
78
Herrmann, Andreas
78
Usman, Osly
76
Sheth, Jagdish N.
75
Wiedmann, Klaus-Peter
73
Grewal, Dhruv
69
Khare, Arpita
69
Nayga, Rodolfo M.
68
Bagozzi, Richard P.
67
Dwivedi, Yogesh Kumar
67
Loureiro, Sandra Maria Correia
67
Septianto, Felix
67
Foxall, Gordon R.
66
Agarwal, Sumit
65
Wansink, Brian
63
Stavins, Joanna
62
Paul, Justin
59
Jang, Soocheong
57
Laroche, Michel
56
Janssen, Maarten C. W.
55
Ko, Eunju
55
Verhoef, Peter C.
55
Pelsmacker, Patrick de
54
Chintagunta, Pradeep K.
53
Warlop, Luk
53
Hollebeek, Linda D.
52
Rock, Bram de
51
Thøgersen, John
51
Walsh, Gianfranco
51
Bruwer, Johan
50
Krishna, Aradhna
50
Rajagopal
50
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Institution
All
National Bureau of Economic Research
515
Springer Fachmedien Wiesbaden
86
OECD
46
American Marketing Association
34
International Energy Agency
30
IGI Global
28
Verlag Dr. Kovač
20
Books on Demand GmbH <Norderstedt>
19
Edward Elgar Publishing
19
Information Resources Management Association
19
Institut für Demoskopie Allensbach
18
Nordic Council of Ministers
16
Friedrich-Schiller-Universität Jena
15
INSEAD
14
Universität Mannheim
12
RWTH Aachen
11
Österreichisches Institut für Wirtschaftsforschung
11
Christian-Albrechts-Universität zu Kiel
10
Nomos Verlagsgesellschaft
10
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
10
Deutscher Dialogmarketing Verband
9
Europäische Kommission / Gemeinsame Forschungsstelle
9
Gesellschaft für Konsum-, Markt- und Absatzforschung
9
Axel-Springer-Verlag
8
Centro studi investimenti sociali
8
European University Institute / Department of Economics
8
Robert Schuman Centre for Advanced Studies
8
Center for Economic Research <Tilburg>
7
Erasmus Research Institute of Management
7
Organisation for Economic Co-operation and Development
7
Weltwirtschaftsforum
7
Center of Market Oriented Product and Production Management
6
Deutschland / Bundeswehr / Universität Hamburg
6
Europäische Kommission
6
Findomestic Banca <Florenz>
6
Helmut-Schmidt-Universität
6
Peter Lang GmbH
6
Schweiz / Bundesamt für Statistik
6
Trinity College Dublin / Department of Economics
6
Universitat Pompeu Fabra / Departament d'Economia i Empresa
6
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Journal of business research : JBR
1,977
Journal of retailing and consumer services
1,929
International journal of consumer studies
761
International journal of hospitality management
723
Psychology & marketing
658
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
514
Working paper / National Bureau of Economic Research, Inc.
431
The journal of product & brand management
392
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
380
The journal of brand management : an international journal
355
European journal of marketing : EJM
347
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
333
Journal of international consumer marketing
319
Journal of travel and tourism marketing
319
Journal of marketing management : MM
307
Journal of retailing
303
Tourism management : research, policies, practice
301
Journal of marketing communications
300
Cogent business & management
297
International journal of retail & distribution management
292
Marketing letters : a journal of research in marketing
292
The international review of retail, distribution and consumer research
292
Journal of marketing
290
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
Journal of the Academy of Marketing Science
284
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
SpringerLink / Bücher
282
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
International journal of contemporary hospitality management
261
Technological forecasting & social change : an international journal
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Young consumers : insight and ideas for responsible marketers
256
Journal of economic psychology : research in economic psychology and behavioral economics
253
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ECONIS (ZBW)
79,060
Other ZBW resources
259
RePEc
14
BASE
7
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1
Hospital affiliations, co-branding, and consumer impact
Gombeski, William R.
;
Claypool, Joe O.
;
Karpf, Michael
; …
- In:
Health marketing quarterly
31
(
2014
)
1
,
pp. 65-77
Persistent link: https://www.econbiz.de/10010362776
Saved in:
2
The potential of crowdsourcing for co-
marketing
: how consumers may be turned into brand ambassadors
Bilgram, Volker
;
Füller, Johann
;
Koch, Giordano
;
Rapp, …
- In:
Transfer, Werbeforschung & Praxis : Zeitschrift für …
59
(
2013
)
4
,
pp. 42-48
Persistent link: https://www.econbiz.de/10010227975
Saved in:
3
Interaktionen zwischen Anbietern und Nachfragern bei der Vermarktung und Beschaffung innovativer Dienstleistungen : eine explorative Fallstudienanalyse in der IT-Dienstleistungsbra...
Hoffmann, Antje
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003335977
Saved in:
4
The impact of insurance coverage on consumer utilization of health
services
: an exploratory study
O'Connor, Genevieve E.
- In:
The international journal of bank marketing : IJBM
33
(
2015
)
3
,
pp. 276-297
Persistent link: https://www.econbiz.de/10011383561
Saved in:
5
Nachfragerevidenz im Dienstleistungsbereich : Konzeptualisierung und Operationalisierung
Malicha, Regina
-
2005
-
1. Aufl.
Persistent link: https://www.econbiz.de/10002678241
Saved in:
6
Die Beurteilung von Dienstleistungen : Grundlage für ein erfolgreiches
Marketing
am Beispiel Freier Berufe
Göbl, Martin
-
2003
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001754354
Saved in:
7
Die Zeitverwendung von Konsumenten : Implikationen für das Dienstleistungsmarketing
Schäffer, Sabine M.
-
2003
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001769373
Saved in:
8
Chancen und Risiken von Serviceleistungen des stationären Einzelhandels unter besonderer Berücksichtigung des Konsumentenverhaltens
Hofmann, Sabine
-
1993
Persistent link: https://www.econbiz.de/10000911051
Saved in:
9
Consumer preferences for banking technologies by age groups
Harris, Michael
;
Cox, K. Chris
;
Musgrove, Carolyn Findley
; …
- In:
The international journal of bank marketing : IJBM
34
(
2016
)
4
,
pp. 587-602
Persistent link: https://www.econbiz.de/10011594035
Saved in:
10
Measuring customer experience in service : a systematic review
Bueno, Eduardo Veiga
;
Weber, Tiziana Brenner Beauchamp
; …
- In:
The service industries journal
39
(
2019
)
11/12
,
pp. 779-798
Persistent link: https://www.econbiz.de/10012205844
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