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Choosing restaurant for lunch in campus area by the compromise decision via AHP
Kilinc, Ceyhun C.; Semiz, Mustafa; Katircioglu, Elif; … - In: International journal of economic perspectives : IJEP 7 (2013) 2, pp. 5-10
Persistent link: https://www.econbiz.de/10011586394
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Combining customer needs and the customer's way of using the product to set customer-focused targets in the House of Quality
Bigorra, Anna Martí; Isaksson, Ove - In: International journal of production research 55 (2017) 7/8, pp. 2320-2335
Persistent link: https://www.econbiz.de/10011648588
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An SEM-ANP multi-criteria evaluation model for mobile advertising that affect purchase intentions : perspectives on the values of context awareness and flow experience
Hsu, Tsuen-Ho; Tang, Jia-Wei; Chen, Chun-Hsien - In: Journal of promotion management : innovations in … 29 (2023) 3, pp. 383-404
Persistent link: https://www.econbiz.de/10013550353
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Customer expectations and perceptions of food product quality in the UK discount grocery sector
Ryding, Daniella; Campaniolo, Daniela; Carey, Robin - In: International journal of business and globalisation : IJBG 13 (2014) 1, pp. 91-103
Persistent link: https://www.econbiz.de/10011289479
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Food beliefs : elicitation, estimation and implications for labeling policy
Costanigro, Marco; Deselnicu, Oana; Kroll, Stephan - In: Journal of agricultural economics 66 (2015) 1, pp. 108-128
Persistent link: https://www.econbiz.de/10011299613
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The relative significance of product quality attributes driving customer satisfaction within the fast fashion market : a UK perspective
Ryding, Daniella; Vignali, Gianpaolo; Carey, Robin; Wu, … - In: International journal of business performance management 16 (2015) 2/3, pp. 280-303
Persistent link: https://www.econbiz.de/10011317281
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Do negative headlines really undermine the credibility of a quality label? A quasi-natural experiment
Hildenbrand, Andreas; Kühl, Rainer W.; Piper, Anne - 2015
In 2013, Stiftung Warentest tested hazelnut chocolate for their leading magazine, called Test. Stiftung Warentest is one of the most important consumer organizations in Germany. Ritter Sport is a high-quality producer of chocolate in Germany. Their hazelnut chocolate did not pass the test. It...
Persistent link: https://www.econbiz.de/10010528223
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Consumer heterogeneity, product quality, and distribution channels
Shi, Hongyan; Liu, Yunchuan; Petruzzi, Nicholas C. - In: Management science : journal of the Institute for … 59 (2013) 5, pp. 1162-1176
Persistent link: https://www.econbiz.de/10009751172
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Can brand extension signal product quality?
Moorthy, Sridhar - In: Marketing science : the marketing journal of the … 31 (2012) 5, pp. 756-770
Persistent link: https://www.econbiz.de/10009665103
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Consumer choice of purchasing private-label drugs : an empirical study in China
Zhou, Zhiliang; Xue, Yajiong; Ping, Qineng - In: Health marketing quarterly 30 (2013) 4, pp. 349-361
Persistent link: https://www.econbiz.de/10010244732