Consumer heterogeneity, product quality, and distribution channels
Hongyan Shi; Yunchuan Liu; Nicholas C. Petruzzi
| Year of publication: |
2013
|
|---|---|
| Authors: | Shi, Hongyan ; Liu, Yunchuan ; Petruzzi, Nicholas C. |
| Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0025-1909, ZDB-ID 206345-1. - Vol. 59.2013, 5, p. 1162-1176
|
| Subject: | product quality | consumer heterogeneity | consumer transaction cost | distribution channel | retail-level competition | game theory | Produktqualität | Product quality | Vertriebsweg | Distribution channel | Konsumentenverhalten | Consumer behaviour | Transaktionskosten | Transaction costs | Spieltheorie | Game theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009751172