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Brand-size complementarity in the choice of retail stores

Kang, Hyoung Goo; Joo, Hailey Hayeon; Cho, Janghee - In: Applied economics letters 21 (2014) 4/6, pp. 413-416

Persistent link: https://www.econbiz.de/10010413703

Social media, consumer behaviour and information disclosure : evidence from the MERS outbreak in South Korea

Joo, Hailey Hayeon; Kang, Hyoung Goo; Lee, Jungmin - In: International journal of empirical economics 1 (2022) 1, pp. 1-20

South Korea’s health officials did not disclose the identities of hospitals exposed to MERS-CoV for the first three weeks of the outbreak in 2015, leading to amplified fear in the society. To ascertain the uncertainty costs due to the failure of timely information provision, we examine the...

Persistent link: https://www.econbiz.de/10014331052

Influence on consumer attitude toward online brand community on revisit intention and brand trust

Jung, Na Young; Kim, Soohyun; Kim, Soyoung - In: Journal of retailing and consumer services 21 (2014) 4, pp. 581-589

Persistent link: https://www.econbiz.de/10010388522

Navigating the "retail apocalypse" : a framework of consumer evaluations of the new retail landscape

Helm, Sabrina; Kim, Soohyun; Van Riper, Silvia - In: Journal of retailing and consumer services 54 (2020), pp. 1-9

Persistent link: https://www.econbiz.de/10012238303

The roles of values and social norm on personal norms and pro-environmentally friendly apparel product purchasing behavior : the mediating role of personal norms

Kim, Soohyun; Seock, Yoo-Kyoung - In: Journal of retailing and consumer services 51 (2019), pp. 83-90

Persistent link: https://www.econbiz.de/10012114999