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Narcissistic consumers in retail settings
Naderi, Iman; Paswan, Audhesh K. - In: The journal of consumer marketing 33 (2016) 5, pp. 376-386
Persistent link: https://www.econbiz.de/10011553772
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I support sustainability but only when doing so reflects fabulously on me : can green narcissists be cultivated?
Naderi, Iman; Strutton, David - In: Journal of macromarketing : examining the interactions … 35 (2015) 1, pp. 70-83
Persistent link: https://www.econbiz.de/10010504588
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How the level of personalization affects the effectiveness of personalized ad messages : the moderating role of narcissism
Bang, Hye Jin; Choi, Dongwon; Wojdynski, Bartosz W.; … - In: International journal of advertising : the review of … 38 (2019) 8, pp. 1116-1138
Persistent link: https://www.econbiz.de/10012200370
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The dual nature of materialism : how personality shapes materialistic value orientation
Górnik-Durose, Małgorzata E.; Pilch, Irena - In: Journal of economic psychology : research in economic … 57 (2016), pp. 102-116
Persistent link: https://www.econbiz.de/10011704568
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The perfection of the narcissistic self : a qualitative study on luxury consumption and customer equity
Kang, Yeu-Jin; Park, Seong-Yeon - In: Journal of business research : JBR 69 (2016) 9, pp. 3813-3819
Persistent link: https://www.econbiz.de/10011515267
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Augment yourself through virtual mirror : the impact of self-viewing and narcissism on consumer responses
Baek, Tae Hyun; Yoo, Chan Yun; Yoon, Sukki - In: International journal of advertising : the quarterly … 37 (2018) 3, pp. 421-439
Persistent link: https://www.econbiz.de/10011882002
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Online sharing behavior on social networking sites : examining narcissism and gender effects
Kim, DongHee; Jang, Soocheong - In: International journal of hospitality management 68 (2018), pp. 89-93
Persistent link: https://www.econbiz.de/10011811156
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Are ethical consumers happy? : effects of ethical consumers' motivations based on empathy versus self-orientation on their happiness
Hwang, Kumju; Kim, Hyewon - In: Journal of business ethics : JOBE 151 (2018) 2, pp. 579-598
Persistent link: https://www.econbiz.de/10011910918
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The psychological and motivational aspects of restaurant experience sharing behavior on social networking sites
Kim, DongHee; Jang, Soocheong - In: Service business 13 (2019) 1, pp. 25-49
Persistent link: https://www.econbiz.de/10011965798
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Beyond the couch : psychoanalytic consumer character readings into narcissism and denial
Patsiaouras, Georgios; Fitchett, James A.; Davies, Andrea - In: Marketing theory 16 (2016) 1, pp. 57-73
Persistent link: https://www.econbiz.de/10011494980