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Consumer behaviour
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Deutsche Bundesbank
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Ecole Normale Supérieure de Cachan
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Journal of retailing and consumer services
28
Journal of business research : JBR
19
Product experience
19
Psychology & marketing
18
International journal of product development : IJPD
14
Journal of consumer research : JCR ; an interdisciplinary bimonthly
12
International journal of production economics
10
Journal of marketing
10
The journal of product innovation management : an international publication of the Product Development & Management Association
10
International journal of production research
8
Journal of international consumer marketing
8
Telecommunications policy : the international journal of digital economy, data sciences and new media
8
The journal of product & brand management
8
Journal of marketing communications
7
Journal of retailing
7
The journal of brand management : an international journal
7
European journal of marketing : EJM
6
International journal of consumer studies
6
International journal of retail & distribution management
6
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
6
Journal of marketing research : JMR
6
Logistics
6
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
6
Cogent business & management
5
European Journal of Marketing
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
International journal of technology marketing : IJTMkt
5
Journal of marketing research
5
Marketing intelligence & planning
5
Sensory marketing : research on the sensuality of products
5
The international review of retail, distribution and consumer research
5
Diskussionsbeiträge / Wissenschaftliches Institut für Kommunikationsdienste
4
International journal of hospitality management
4
International journal of logistics : research and applications
4
Journal of Consumer Marketing
4
Journal of fashion marketing and management
4
Journal of management information systems : JMIS
4
Journal of marketing management : MM
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Marketing letters : a journal of research in marketing
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ECONIS (ZBW)
887
Other ZBW resources
37
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1
Post-disaster consumption: analysis from the 2011 Christchurch earthquake
Forbes, Sharon L.
- In:
The international review of retail, distribution and …
27
(
2017
)
1
,
pp. 28-42
Persistent link: https://www.econbiz.de/10011703176
Saved in:
2
Praxisbuch Packaging : wie Verpackungsdesign Produkte verkauft
Seeger, Harald
-
2009
Persistent link: https://www.econbiz.de/10003785425
Saved in:
3
Die Beeinflussung des Kaufverhaltens durch zielgerichtetes Produktdesign bei Büchern
Frieberg, Jeanette
-
2007
Persistent link: https://www.econbiz.de/10003463314
Saved in:
4
Bimodale Wahrnehmung von Verpackungsdesign : der Einfluss von Optik und Haptik auf Markeneindrücke von Konsumenten
Littel, Sandra
-
2010
-
1. Aufl.
Persistent link: https://www.econbiz.de/10008653425
Saved in:
5
An investigation of visual components of packaging on food consumer behavior
Ahmadi, Golnesa
;
Bahrami, Hamid Reza
;
Ahani, Mona
- In:
Business and Economic Research : BER
3
(
2013
)
2
,
pp. 1-11
Persistent link: https://www.econbiz.de/10009786097
Saved in:
6
Light as a feather : effects of packaging imagery on sensory product impressions and brand evaluation
Rompay, Thomas J. L. van
;
Fransen, Marieke L.
; …
- In:
Marketing letters : a journal of research in marketing
25
(
2014
)
4
,
pp. 397-407
Persistent link: https://www.econbiz.de/10010439154
Saved in:
7
Longer lasting products : alternatives to the throwaway society
Cooper, Tim
(
ed.
)
-
2010
Persistent link: https://www.econbiz.de/10008661013
Saved in:
8
Exploring age effects on children's preferences of package
design
: curvilinearity, figurativeness, and complexity
Zhang, Dan
- In:
Journal of international consumer marketing
32
(
2020
)
5
,
pp. 416-434
Persistent link: https://www.econbiz.de/10012312904
Saved in:
9
Sensory imagery in advertising : how the senses affect perceived product
design
and consumer attitude
Haase, Janina
;
Wiedmann, Klaus-Peter
;
Bettels, Jannick
- In:
Journal of marketing communications
26
(
2020
)
5
,
pp. 475-487
Persistent link: https://www.econbiz.de/10012263505
Saved in:
10
Introducing a sport experience
design
(SX) framework for sport consumer behaviour research
Funk, Daniel C.
- In:
Sport management review
20
(
2017
)
2
,
pp. 145-158
Persistent link: https://www.econbiz.de/10011697666
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