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~subject:"Consumer behaviour"
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Managing loyalty program commu...
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Consumer behaviour
Konsumentenverhalten
11
Social Web
6
Social web
6
Viral marketing
5
Virales Marketing
5
Beziehungsmarketing
4
Customer satisfaction
4
Kundenbindungsprogramm
4
Kundenzufriedenheit
4
Loyalty program
4
Relationship marketing
4
Cultural identity
3
Envy
3
Kulturelle Identität
3
Luxury goods
3
Luxusgüter
3
Neid
3
Anxiety
2
Beschwerdemanagement
2
Brand image
2
Brand management
2
Complaint management
2
Dienstleistungsqualität
2
Hotel industry
2
Hotellerie
2
Internet marketing
2
Markenführung
2
Markenimage
2
Online-Marketing
2
Personality psychology
2
Persönlichkeitspsychologie
2
Progress framing
2
Service quality
2
culture
2
Arbeitsgruppe
1
Arbeitskräfte
1
Asia
1
Asien
1
Attractiveness
1
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8
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10
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1
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10
Aufsatz in Zeitschrift
10
Aufsatzsammlung
1
Language
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English
11
Author
All
Chan, Haksin
7
Yang, Morgan X.
7
Yu, Irina Y.
5
Feng, Wenting
3
Wan, Lisa C.
2
Chang, Man Kit
1
Cheung, Man Lai
1
Cui, Selina
1
Fock, Henry
1
Kian Yeik Koay
1
Leung, Wilson Ka-shing
1
Sin, Leo Y. M.
1
Tu, Rungting
1
Yang, Morgan
1
Yi, Mengjie
1
Zeng, Kevin J.
1
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Journal of global marketing
3
Tourism management : research, policies, practice
2
Asia Pacific journal of marketing and logistics
1
Journal of business research : JBR
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of hospitality marketing & management
1
Journal of international marketing
1
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ECONIS (ZBW)
11
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1
Communication strategies for multi-tier loyalty programs : the role of progress framing
Zeng, Kevin J.
;
Yu, Irina Y.
;
Yang, Morgan X.
;
Chan, Haksin
- In:
Tourism management : research, policies, practice
91
(
2022
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013271589
Saved in:
2
Consumer motivation for reward pursuit : a culture-based and progress-based model of loyalty program effectiveness
Yang, Morgan X.
;
Chan, Haksin
;
Yu, Irina Y.
;
Fock, Henry
- In:
Journal of global marketing
32
(
2019
)
4
,
pp. 255-268
Persistent link: https://www.econbiz.de/10012201033
Saved in:
3
Culture and electronic word of mouth : a synthesis of findings and an agenda for research
Chan, Haksin
;
Yang, Morgan X.
- In:
Journal of global marketing
34
(
2021
)
3
,
pp. 165-169
Persistent link: https://www.econbiz.de/10012584508
Saved in:
4
Consumer responses to service failures : a resource preference model of cultural influences
Chan, Haksin
;
Wan, Lisa C.
- In:
Journal of international marketing
16
(
2008
)
1
,
pp. 72-97
Persistent link: https://www.econbiz.de/10003771400
Saved in:
5
The contrasting effects of culture on consumer tolerance : interpersonal face and impersonal fate
Chan, Haksin
;
Wan, Lisa C.
;
Sin, Leo Y. M.
- In:
Journal of consumer research : JCR ; an …
36
(
2009/10
)
2
,
pp. 292-304
Persistent link: https://www.econbiz.de/10003880196
Saved in:
6
The contrasting effects of negative word of mouth in the post-consumption stage
Chan, Haksin
;
Cui, Selina
- In:
Journal of consumer psychology : JCP : the official …
21
(
2011
)
3
,
pp. 324-337
Persistent link: https://www.econbiz.de/10009259695
Saved in:
7
Special issue: electronic word of mouth and online customer reviews : a cross-cultural perspective
Yang, Morgan
(
ed.
);
Chan, Haksin
(
ed.
)
-
2021
Persistent link: https://www.econbiz.de/10012584533
Saved in:
8
When positive reviews on social networking sites backfire : the role of social comparison and malicious envy
Feng, Wenting
;
Yang, Morgan X.
;
Yu, Irina Y.
;
Tu, Rungting
- In:
Journal of hospitality marketing & management
30
(
2021
)
1
,
pp. 120-138
Persistent link: https://www.econbiz.de/10012423260
Saved in:
9
How being envied shapes tourists' relationships with luxury brands : a dual-mediation model
Feng, Wenting
;
Yu, Irina Y.
;
Yang, Morgan X.
;
Yi, Mengjie
- In:
Tourism management : research, policies, practice
86
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012595646
Saved in:
10
From devil to angel : how being envied for luxury brand social media word of mouth discourages counterfeit purchases
Feng, Wenting
;
Yang, Morgan X.
;
Yu, Irina Y.
- In:
Journal of business research : JBR
165
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014331856
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