Consumer responses to service failures : a resource preference model of cultural influences
Year of publication: |
2008
|
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Authors: | Chan, Haksin ; Wan, Lisa C. |
Published in: |
Journal of international marketing. - Chicago, Ill. : Assoc., ISSN 1069-031X, ZDB-ID 915508-9. - Vol. 16.2008, 1, p. 72-97
|
Subject: | IT-Dienstleister | IT service provider | Dienstleistungsqualität | Service quality | Beschwerdemanagement | Complaint management | Konsumentenverhalten | Consumer behaviour | Präferenztheorie | Theory of preferences | Kulturelle Identität | Cultural identity | China | USA | United States |
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