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Fantasy sport consumer segmentation : an investigation into the differing consumption modes of fantasy football participants

Dwyer, Brendan; Drayer, Joris - In: Sport marketing quarterly : preferred journal of the … 19 (2010) 4, pp. 207-216

Persistent link: https://www.econbiz.de/10008825863

Examining the impact of league entry fees on online fantasy sport participation and league consumption

Drayer, Joris; Dwyer, Brendan; Shapiro, Stephen L. - In: European Sport management quarterly : ESMQ 13 (2013) 3, pp. 339-357

Persistent link: https://www.econbiz.de/10009783440

Examining consumer perceptions of demand-based ticket pricing in sport

Shapiro, Stephen L.; Drayer, Joris; Dwyer, Brendan - In: Sport marketing quarterly : preferred journal of the … 25 (2016) 1, pp. 34-46

Persistent link: https://www.econbiz.de/10011508551

An examination into the factors that influence consumers’ perceptions of value

Drayer, Joris; Shapiro, Stephen L. - In: Sport management review 14 (2011) 2, pp. 389-398

Persistent link: https://www.econbiz.de/10009390339

The tie that blinds? : developing and validating a scale to measure emotional attachment to a sport team

Dwyer, Brendan; Mudrick, Michael; Greenhalgh, Gregory P.; … - In: Sport management review 18 (2015) 4, pp. 570-582

Persistent link: https://www.econbiz.de/10011411128

An Examination into the Factors that Influence Consumers’ Perceptions of Value

Drayer, Joris - 2016

Recent trends in ticketing, such as dynamic ticket pricing, indicate a fundamental shift towards demand-based pricing strategies. As such, research is needed to understand the factors that may influence the price that consumers are willing to pay for tickets. Using the contingent valuation...

Persistent link: https://www.econbiz.de/10013006279

Editorial: big data and analytics in sport management

Watanabe, Nicholas M.; Shapiro, Stephen L.; Drayer, Joris - In: Journal of sport management : the official journal of … 35 (2021) 3, pp. 197-202

Persistent link: https://www.econbiz.de/10012658670

The effect of partitioned ticket prices on sport consumer perceptions and enduring attitudes

Hayduk, Ted, III; Brison, Natasha; Drayer, Joris - In: Journal of sport management : the official journal of … 35 (2021) 6, pp. 522-536

Persistent link: https://www.econbiz.de/10012744665

An assessment of fans' willingness to pay for team's environmental sustainability initiatives

Greenhalgh, Greg; Drayer, Joris - In: Sport marketing quarterly : preferred journal of the … 29 (2020) 2, pp. 121-133

Persistent link: https://www.econbiz.de/10012815527

Exploring the explicit and implicit appeal of retro sport logos

Dwyer, Brendan; Scola, Zach; Drayer, Joris - In: Sport marketing quarterly : preferred journal of the … 29 (2020) 4, pp. 296-307

Persistent link: https://www.econbiz.de/10012486865