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Consumer behaviour
Einzelhandel
5
Relationship marketing
5
Retail trade
5
Beziehungsmarketing
4
Konsumentenverhalten
4
Retail
4
United Kingdom
4
Großbritannien
3
SME marketing
3
Service quality
3
Academic-practitioner gap
2
Betriebswirtschaftsstudium
2
Curriculum
2
Customer integration
2
Customer satisfaction
2
Dienstleistungsqualität
2
Employability
2
Graduate business education
2
Impact
2
Kundenintegration
2
Kundenzufriedenheit
2
Lehrplan
2
Marketing
2
Marketing curriculum
2
Marketing graduates
2
Qualitative
2
Service encounters
2
Small and medium-sized enterprise
2
Value
2
Absolventen
1
Age group
1
Akademiker
1
Altersgruppe
1
Bibliometrics
1
Bibliometrie
1
Customer engagement behaviour
1
Customer experience
1
Customer experience management
1
Customer journey
1
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English
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Resnick, Sheilagh
3
Ajiboye, Tolu
1
Baron, Steve
1
Cassidy, Kim
1
Foster, Carley
1
Harvey, John
1
Lu, Xiaoming
1
Pich, Christopher
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Poorrezaei, Mojtaba
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Woodall, Tony
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International journal of retail & distribution management
1
Journal of customer behaviour
1
Journal of marketing management : MM
1
Qualitative market research : an international journal
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ECONIS (ZBW)
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How customer "learn" to work for retailers
Cassidy, Kim
;
Baron, Steve
;
Lu, Xiaoming
- In:
Journal of marketing management : MM
31
(
2015
)
17/18
,
pp. 1747-1772
Persistent link: https://www.econbiz.de/10011406190
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2
Exploring the UK high street retail experience : is the service encounter still valued?
Resnick, Sheilagh
;
Foster, Carley
;
Woodall, Tony
- In:
International journal of retail & distribution management
42
(
2014
)
9
,
pp. 839-859
Persistent link: https://www.econbiz.de/10010417705
Saved in:
3
Customer engagement behaviour on social media platforms : a systematic literature review
Ajiboye, Tolu
;
Harvey, John
;
Resnick, Sheilagh
- In:
Journal of customer behaviour
18
(
2019
)
3
,
pp. 239-256
Persistent link: https://www.econbiz.de/10012257482
Saved in:
4
A framework to improve retail customer experience : a qualitative study exploring the customer journey
Poorrezaei, Mojtaba
;
Pich, Christopher
;
Resnick, Sheilagh
- In:
Qualitative market research : an international journal
26
(
2023
)
5
,
pp. 663-686
Persistent link: https://www.econbiz.de/10014430705
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