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The SAGE handbook of marketing...
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Consumer behaviour
Marketing theory
28
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27
Marketingtheorie
24
Marketing
18
Women
8
Gender
7
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6
Market research
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Maclaran, Pauline
27
Chatzidakis, Andreas
7
Parsons, Elizabeth
6
Stevens, Lorna
6
Bradshaw, Alan
3
Rinallo, Diego
3
Takhar-Lail, Amandeep
3
Broderick, Anne
2
Kravets, Olga
2
Visconti, Luca M.
2
Ashman, Rachel
1
Bettany, Shona
1
Bonnin, Gaël
1
Borghini, Stefania
1
Brown, Stephen
1
Bádéjọ́, Folúké
1
Catterall, Miriam
1
Cova, Bernard
1
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Gordon, Ross
1
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1
MacLaran, Pauline
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Minowa, Yuko
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1
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1
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1
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Journal of marketing management : MM
3
Journal of macromarketing : examining the interactions among markets, marketing, and society
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Routledge companions in business, management and marketing
2
Consumer culture theory
1
Gender, culture, and consumer behavior
1
Gendering theory in marketing and consumer research
1
Journal of Historical Research in Marketing
1
Journal of business research : JBR
1
Journal of consumer behaviour : an international research review
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Marketing management : a cultural perspective
1
Marketing theory
1
Multicultural perspectives in customer behaviour
1
Routledge Interpretive Marketing Research
1
Routledge Interpretive Marketing Research Ser.
1
Routledge interpretive marketing research
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SAGE library in marketing
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ECONIS (ZBW)
27
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1
Feminism's fourth wave : a research agenda for marketing and consumer research
Maclaran, Pauline
- In:
Journal of marketing management : MM
31
(
2015
)
15/16
,
pp. 1732-1738
Persistent link: https://www.econbiz.de/10011407860
Saved in:
2
A space of one's own : women's magazine consumption within family life
Stevens, Lorna
;
Maclaran, Pauline
;
Catterall, Miriam
- In:
Journal of consumer behaviour : an international …
6
(
2007
)
4
,
pp. 236-252
Persistent link: https://www.econbiz.de/10003585347
Saved in:
3
Cultural influences on representations of the consumer in marketing theory
Maclaran, Pauline
;
Hogg, Margaret K.
;
Bradshaw, Alan
- In:
The SAGE handbook of marketing theory
,
(pp. 332-352)
.
2010
Persistent link: https://www.econbiz.de/10003923156
Saved in:
4
The ecology of the marketplace experience : from consumers' imaginary to design implications
Borghini, Stefania
;
Maclaran, Pauline
;
Bonnin, Gaël
; …
- In:
Marketing management : a cultural perspective
,
(pp. 408-426)
.
2012
Persistent link: https://www.econbiz.de/10009508078
Saved in:
5
Heterotopian space and the utopics of ethical and green consumption
Chatzidakis, Andreas
;
Maclaran, Pauline
;
Bradshaw, Alan
- In:
Journal of marketing management : MM
28
(
2012
)
3/4
,
pp. 494-515
Persistent link: https://www.econbiz.de/10009545941
Saved in:
6
Bollywood cinema's global reach : consuming the "Diasporic consciousness"
Takhar-Lail, Amandeep
;
Maclaran, Pauline
;
Stevens, Lorna
- In:
Journal of macromarketing : examining the interactions …
32
(
2012
)
3
,
pp. 266-279
Persistent link: https://www.econbiz.de/10009621046
Saved in:
7
Rethinking consumer culture theory from the postmodern to the communist horizon
Cova, Bernard
;
Maclaran, Pauline
;
Bradshaw, Alan
- In:
Marketing theory
13
(
2013
)
2
,
pp. 213-225
Persistent link: https://www.econbiz.de/10009762723
Saved in:
8
Consuming Bollywood : young Sikhs social comparisons with heroes and heroines in Indian films
Takhar-Lail, Amandeep
;
Maclaran, Pauline
;
Parsons, Elizabeth
- In:
Multicultural perspectives in customer behaviour
,
(pp. 65-80)
.
2014
Persistent link: https://www.econbiz.de/10010399250
Saved in:
9
Consuming Bollywood : young Sikhs social comparisons with heroes and heroines in Indian films
Takhar-Lail, Amandeep
;
Maclaran, Pauline
;
Parsons, Elizabeth
- In:
Journal of marketing management : MM
26
(
2010
)
11/12
,
pp. 1057-1073
Persistent link: https://www.econbiz.de/10008757655
Saved in:
10
Researchers' introspection for multi-sited ethnographers : a xenoheteroglossic autoethnography
Minowa, Yuko
;
Visconti, Luca M.
;
Maclaran, Pauline
- In:
Journal of business research : JBR
65
(
2012
)
4
,
pp. 483-489
Persistent link: https://www.econbiz.de/10009512751
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