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The effect of disease anthropomorphism on compliance with health recommendations
Wang, Lili; Touré-Tillery, Maferima; McGill, Ann L. - In: Journal of the Academy of Marketing Science 51 (2023) 2, pp. 266-285
Persistent link: https://www.econbiz.de/10014251155
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The impact of attitude variables on the credit debt behavior
Wang, Lili; Lu, Wei; Jiang, Lin - In: Nankai business review international 2 (2011) 2, pp. 120-139
Persistent link: https://www.econbiz.de/10009247507
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Do perceptions of time affect outbound-travel motivations and intention? : an investigation among Chinese seniors
Lu, Jiaying; Hung, Kam; Wang, Lili; Schuett, Michael A.; … - In: Tourism management : research, policies, practice 53 (2016), pp. 1-12
Persistent link: https://www.econbiz.de/10011439970
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Demographics, attitude, personality and credit card features correlate with credit card debt : a view from China
Wang, Lili; Lu, Wei; Malhotra, Naresh K. - In: Journal of economic psychology : research in economic … 32 (2011) 1, pp. 179-193
Persistent link: https://www.econbiz.de/10009273843
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Restrained by resources : the effect of scarcity cues and childhood socioeconomic status (SES) on consumer preference for feasibility
Wang, Lili; You, Yanfen; Yang, Chun-Ming - In: International journal of research in marketing : IJRM ; … 37 (2020) 3, pp. 557-571
Persistent link: https://www.econbiz.de/10012494694
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Flag backlash : why does the presence of the American flag reduce product evaluation?
Wang, Lili; Zuo, Peng - In: Psychology & marketing 34 (2017) 7, pp. 693-707
Persistent link: https://www.econbiz.de/10011738068
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An exemption for strong brands : the influence of brand community rejection on brand evaluation
Wang, Lili; Ding, Ying - In: European journal of marketing : EJM 51 (2017) 5/6, pp. 1029-1048
Persistent link: https://www.econbiz.de/10011708803
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When and why saying "thank you" is better than saying "sorry" in redressing service failures : the role of self-esteem
You, Yanfen; Yang, Xiaojing; Wang, Lili; Deng, Xiaoyan - In: Journal of marketing 84 (2020) 2, pp. 133-150
Persistent link: https://www.econbiz.de/10012176607
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The effect of incentive structure on referral : the determining role of self-construal
Wang, Lili; Chen, Zoey - In: Journal of the Academy of Marketing Science 50 (2022) 5, pp. 1091-1110
Persistent link: https://www.econbiz.de/10013390495
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Asserting your mind : interruptions extremize consumer choices
Pang, Yuting; Wang, Lili; You, Yanfen; Ding, Ying - In: Journal of consumer behaviour 22 (2023) 3, pp. 664-675
Persistent link: https://www.econbiz.de/10014326212