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Consumer behaviour
Konsumentenverhalten
80,390
Beziehungsmarketing
9,020
Relationship marketing
9,017
Theorie
8,995
Theory
8,978
Markenführung
7,528
Brand management
7,527
Markenimage
6,694
Brand image
6,671
Online retailing
5,624
Online-Handel
5,623
Customer satisfaction
5,538
Kundenzufriedenheit
5,537
Social Web
4,807
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4,807
USA
4,550
Online-Marketing
4,531
Internet marketing
4,510
United States
4,433
Dienstleistungsqualität
4,366
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4,366
Brand
4,332
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4,319
Einzelhandel
4,150
Retail trade
4,084
Deutschland
3,800
Werbewirkung
3,625
Germany
3,624
Electronic Commerce
3,616
Advertising effects
3,602
Verbraucherverhalten
3,581
E-commerce
3,506
Experiment
3,397
Emotion
3,239
Werbung
2,949
Private consumption
2,913
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2,913
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Han, Heesup
120
Belk, Russell W.
112
Mattila, Anna S.
101
Grunert, Klaus G.
93
Lusk, Jayson L.
83
Phau, Ian
83
Gierl, Heribert
79
Huber, Frank
79
Bauer, Hans H.
77
Herrmann, Andreas
76
Usman, Osly
76
Sheth, Jagdish N.
75
Wiedmann, Klaus-Peter
73
Grewal, Dhruv
71
Khare, Arpita
69
Nayga, Rodolfo M.
69
Dwivedi, Yogesh Kumar
68
Loureiro, Sandra Maria Correia
68
Septianto, Felix
68
Bagozzi, Richard P.
67
Agarwal, Sumit
65
Foxall, Gordon R.
64
Stavins, Joanna
63
Wansink, Brian
63
Paul, Justin
61
Jang, Soocheong
58
Janssen, Maarten C. W.
55
Ko, Eunju
55
Laroche, Michel
55
Verhoef, Peter C.
55
Pelsmacker, Patrick de
54
Chintagunta, Pradeep K.
53
Warlop, Luk
53
Kim, Jungkeun
52
Hollebeek, Linda D.
51
Krishna, Aradhna
51
Rock, Bram de
51
Thøgersen, John
51
Walsh, Gianfranco
51
Rajagopal
50
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National Bureau of Economic Research
521
Springer Fachmedien Wiesbaden
86
OECD
46
American Marketing Association
34
International Energy Agency
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IGI Global
28
Edward Elgar Publishing
20
Verlag Dr. Kovač
20
Books on Demand GmbH <Norderstedt>
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Information Resources Management Association
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Institut für Demoskopie Allensbach
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Nordic Council of Ministers
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Friedrich-Schiller-Universität Jena
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INSEAD
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RWTH Aachen
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Österreichisches Institut für Wirtschaftsforschung
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Christian-Albrechts-Universität zu Kiel
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Nomos Verlagsgesellschaft
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
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Deutscher Dialogmarketing Verband
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Europäische Kommission / Gemeinsame Forschungsstelle
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Gesellschaft für Konsum-, Markt- und Absatzforschung
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Axel-Springer-Verlag
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European University Institute / Department of Economics
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Center for Economic Research <Tilburg>
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Organisation for Economic Co-operation and Development
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Weltwirtschaftsforum
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Center of Market Oriented Product and Production Management
6
Deutschland / Bundeswehr / Universität Hamburg
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6
Findomestic Banca <Florenz>
6
Helmut-Schmidt-Universität
6
Peter Lang GmbH
6
Schweiz / Bundesamt für Statistik
6
Trinity College Dublin / Department of Economics
6
Universitat Pompeu Fabra / Departament d'Economia i Empresa
6
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Journal of business research : JBR
1,980
Journal of retailing and consumer services
1,929
International journal of hospitality management
787
International journal of consumer studies
761
Psychology & marketing
677
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
520
Working paper / National Bureau of Economic Research, Inc.
431
The journal of product & brand management
392
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
381
The journal of brand management : an international journal
355
European journal of marketing : EJM
348
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
333
Journal of international consumer marketing
320
Journal of travel and tourism marketing
320
Journal of retailing
318
Tourism management : research, policies, practice
318
Journal of marketing management : MM
308
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
302
Journal of marketing communications
302
Cogent business & management
297
The international review of retail, distribution and consumer research
293
International journal of retail & distribution management
292
Journal of marketing
292
Marketing letters : a journal of research in marketing
292
Journal of the Academy of Marketing Science
284
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
SpringerLink / Bücher
281
Marketing intelligence & planning
276
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
Technological forecasting & social change : an international journal
262
International journal of contemporary hospitality management
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Young consumers : insight and ideas for responsible marketers
256
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ECONIS (ZBW)
80,387
Other ZBW resources
1
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1
Consumer preferences for tomatoes : the influence of local, organic, and state program promotions by purchasing venue
Carroll, Kathryn A.
;
Bernard, John C.
;
Pesek, John D.
- In:
Journal of agricultural and resource economics : JARE ; …
38
(
2013
)
3
,
pp. 379-396
Persistent link: https://www.econbiz.de/10010393735
Saved in:
2
Position bias in best-worst scaling surveys : a case study on trust in institutions
Campbell, Danny
;
Erdem, Seda
- In:
American journal of agricultural economics
97
(
2015
)
2
,
pp. 526-545
Persistent link: https://www.econbiz.de/10011298818
Saved in:
3
Understanding consumer pork attribute preferences
Cummins, Ann M.
;
Olynk, Nicole J.
;
Croney, Candace C.
; …
- In:
Theoretical economics letters
6
(
2016
)
2
,
pp. 166-177
Persistent link: https://www.econbiz.de/10011545453
Saved in:
4
Does sustainability really matter to consumers? : assessing the importance of online shop and apparel product attributes
Rausch, Theresa
;
Baier, Daniel
;
Wening, Stefanie
- In:
Journal of retailing and consumer services
63
(
2021
),
pp. 1-16
Persistent link: https://www.econbiz.de/10012665865
Saved in:
5
Personal values and choice of charitable cause : an exploration of donors' giving behavior
Sneddon, Joanne N.
;
Evers, Uwana
;
Lee, Julie Anne
- In:
Nonprofit and voluntary sector quarterly : journal of …
49
(
2020
)
4
,
pp. 803-826
Persistent link: https://www.econbiz.de/10012268180
Saved in:
6
The impact of scandal on sport consumption : do different scandal types have different levels of influence on different consumer segments?
Abeza, Gashaw
;
O'Reilly, Norm
;
Prior, Daniel
;
Huybers, Twan
- In:
European Sport management quarterly : ESMQ
20
(
2020
)
2
,
pp. 130-150
Persistent link: https://www.econbiz.de/10012256475
Saved in:
7
Perceptions of social responsibility of prominent fast food restaurants
Morgan, Carissa J.
;
Olynk, Nicole J.
;
Yeager, Elizabeth A.
- In:
Modern economy
7
(
2016
)
6
,
pp. 704-714
Persistent link: https://www.econbiz.de/10011597333
Saved in:
8
A comparative study of food values between the United States and Norway
Bazzani, Claudia
;
Gustavsen, Geir Wæhler
;
Nayga, Rodolfo M.
- In:
European review of agricultural economics : ERAE
45
(
2018
)
2
,
pp. 239-272
Persistent link: https://www.econbiz.de/10012002640
Saved in:
9
Who do UK consumers trust for information about nanotechnology?
Erdem, Seda
- In:
Food policy : economics planning and politics of food …
77
(
2018
),
pp. 133-142
Persistent link: https://www.econbiz.de/10012038984
Saved in:
10
Perceptions of agriculture and food corporate social responsibility
Morgan, Carissa J.
;
Olynk, Nicole J.
;
Wilcoxc, Michael D.
; …
- In:
Journal of food products marketing
24
(
2018
)
2
,
pp. 146-162
Persistent link: https://www.econbiz.de/10011880236
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