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Content management
Social Web
373
Social web
373
user-generated content
250
User-generated content
169
Internet marketing
152
Online-Marketing
149
Consumer behaviour
146
Konsumentenverhalten
143
Viral marketing
139
Virales Marketing
139
Online communities
119
online communities
99
Customer integration
84
Kundenintegration
84
Social media
64
Brand management
56
Markenführung
55
social media
50
Brand image
49
Markenimage
49
Online retailing
48
Online-Handel
48
Beziehungsmarketing
45
Relationship marketing
45
Social network
41
Soziales Netzwerk
40
Web 2.0 technologies
36
Web 2.0-Technologien
35
Tourism
34
E-commerce
33
Electronic Commerce
33
Innovation management
30
Innovationsmanagement
30
Internet
30
Content Management
29
Knowledge management
29
Tourismus
29
Holiday behaviour
28
Innovation
28
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29
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Lukyanenko, Roman
2
Parsons, Jeffrey
2
Wiersma, Yolanda F.
2
Aaltonen, Aleksi
1
Abu Salih, Bilal
1
Al-Barakati, Abdullah
1
Albuquerque, Paulo
1
Banerjee, Shrabastee
1
Bengov, Peter
1
Burns, Alvin C.
1
Castañeda García, J. Alberto
1
Chatow, Udi
1
Chen, Jianqing
1
Chen, Kay-Yut
1
Clement, Michel
1
Dahl, Darren W.
1
Dellarocas, Chrysanthos
1
Evans, Geraint
1
Fischbach, Sarah
1
Fu, Ning
1
Gafni, Ruti
1
Gal-Or, Esther
1
Geri, Nitza
1
Geylani, Tansev
1
Ghose, Anindya
1
Godnov, Uroš
1
Grosso, Fernando Oscar
1
Guerrero, Veronica
1
Hauser, John R.
1
Hou, Yingjian
1
Huang, Jinghua
1
Ipeirotis, Panagiotis G.
1
Jamal, Zainab
1
Kane, Gerald C.
1
Kwark, Young
1
Kwok, Linchi
1
Lee, Kevin C.
1
Lee, S. S.
1
Li, Beibei
1
Li, Chunhong
1
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
Management science : journal of the Institute for Operations Research and the Management Sciences
3
Information systems research : ISR
2
Economic research
1
IEEE transactions on engineering management : EM
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of internet marketing and advertising : IJIMA
1
International journal of knowledge management : IJKM ; an official publication of the Information Resources Management Association
1
International journal of market research
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of business & entrepreneurship : JBE
1
Journal of global operations and strategic sourcing
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of international trade & commerce
1
Journal of marketing
1
Journal of marketing research
1
Journal of media business studies
1
Journal of the Academy of Marketing Science
1
Management information systems : mis quarterly
1
Marketing science
1
Omega : the international journal of management science
1
Technological forecasting & social change : an international journal
1
Tourism Management Perspectives
1
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ECONIS (ZBW)
29
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1
Cumulative growth in user-generated content production : evidence from Wikipedia
Aaltonen, Aleksi
;
Seiler, Stephan
- In:
Management science : journal of the Institute for …
62
(
2016
)
7
,
pp. 2054-2069
Persistent link: https://www.econbiz.de/10011518743
Saved in:
2
The IQ of the crowd : understanding and improving information quality in structured user-generated content
Lukyanenko, Roman
;
Parsons, Jeffrey
;
Wiersma, Yolanda F.
- In:
Information systems research : ISR
25
(
2014
)
4
,
pp. 669-689
Persistent link: https://www.econbiz.de/10010474927
Saved in:
3
Designing ranking systems for hotels on travel search engines by mining user-generated and crowdsourced content
Ghose, Anindya
;
Ipeirotis, Panagiotis G.
;
Li, Beibei
- In:
Marketing science : the marketing journal of the …
31
(
2012
)
3
,
pp. 493-520
Persistent link: https://www.econbiz.de/10009562944
Saved in:
4
Evaluating promotional activities in an online two-sided market of user-generated content
Albuquerque, Paulo
;
Pavlidis, Polykarpos
;
Chatow, Udi
; …
- In:
Marketing science : the marketing journal of the …
31
(
2012
)
3
,
pp. 406-432
Persistent link: https://www.econbiz.de/10009562955
Saved in:
5
Network characteristics and the value of collaborative user-generated content
Ransbotham, Sam
;
Kane, Gerald C.
;
Lurie, Nicholas H.
- In:
Marketing science : the marketing journal of the …
31
(
2012
)
3
,
pp. 387-405
Persistent link: https://www.econbiz.de/10009562967
Saved in:
6
Transforming services to the customer : exploring user-generated content and entrepreneurship
Fischbach, Sarah
;
Guerrero, Veronica
- In:
Journal of business & entrepreneurship : JBE
27
(
2015/2016
)
1
,
pp. 109-130
Persistent link: https://www.econbiz.de/10011449037
Saved in:
7
User-generated content and bias in news media
Yildrim, Pinar
;
Gal-Or, Esther
;
Geylani, Tansev
- In:
Management science : journal of the Institute for …
59
(
2013
)
12
,
pp. 2655-2666
Persistent link: https://www.econbiz.de/10010234732
Saved in:
8
The use of user-generated content for business intelligence in tourism : insights from an analysis of Croatian hotels
Godnov, Uroš
;
Redek, Tjaša
- In:
Economic research
32
(
2019
)
1,3
,
pp. 2455-2480
Persistent link: https://www.econbiz.de/10012584717
Saved in:
9
The cultural influences of narrative content on consumers' perceptions of helpfulness
Fu, Ning
- In:
International journal of market research
64
(
2022
)
3
,
pp. 354-375
Persistent link: https://www.econbiz.de/10013257988
Saved in:
10
Identifying customer needs from user-generated content
Timoshenko, Artem
;
Hauser, John R.
- In:
Marketing science : the marketing journal of the …
38
(
2019
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10011999542
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