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From screen to service : how corporate social responsibility messages on social media shape hotel consumer advocacy

Ahmad, Naveed; Ahmad, Aqeel; Lewandowska, Anna; Han, Heesup - In: Journal of hospitality marketing & management 33 (2024) 3, pp. 384-413

Persistent link: https://www.econbiz.de/10014511811

CSR and organizational performance : the role of pro-environmental behavior and personal values

Guan, Xin; Ahmad, Naveed; Sial, Muhammad Safdar; … - In: Corporate social responsibility and environmental management 30 (2023) 2, pp. 677-694

Persistent link: https://www.econbiz.de/10014246069

A CSR perspective to foster employee creativity in the banking sector : the role of work engagement and psychological safety

Ahmad, Naveed; Ullah, Zia; Al Dhaen, Esra Saleh; Han, Heesup - In: Journal of retailing and consumer services 67 (2022), pp. 1-12

Persistent link: https://www.econbiz.de/10013364453

A nexus between corporate social responsibility disclosure and its determinants in energy enterprises

Ahmed, Rahil Irfan; Zhao, Guohao; Ahmad, Naveed; … - In: The journal of business & industrial marketing 37 (2022) 6, pp. 1255-1268

Persistent link: https://www.econbiz.de/10013400040

Responsible tourism and hospitality : the intersection of altruistic values, human emotions, and corporate social responsibility

Ahmad, Naveed; Ahmad, Aqeel; Siddique, Irfan - In: Administrative Sciences : open access journal 13 (2023) 4, pp. 1-27

The burgeoning tourism and hospitality industry is plagued by numerous challenges that pose significant hurdles to its long-term success and sustainability. These challenges encompass a range of factors, including fierce competitive convergence, rapid obsolescence of innovative strategies, and...

Persistent link: https://www.econbiz.de/10014285437

Travel and tourism marketing in the age of the conscious tourists : a study on CSR and tourist brand advocacy

Ahmad, Naveed; Samad, Sarminah; Han, Heesup - In: Journal of travel and tourism marketing 40 (2023) 7, pp. 551-567

Persistent link: https://www.econbiz.de/10014419174

Promoting the advocacy behavior of customers through corporate social responsibility : the role of brand admiration

Ahmad, Naveed; Ullah, Zia; Al Dhaen, Esra Saleh; … - In: Business and society review : journal of the W. Michael … 128 (2023) 2, pp. 367-386

Persistent link: https://www.econbiz.de/10014304320

Beyond self-interest : how altruistic values and human emotions drive brand advocacy in hospitality consumers through corporate social responsibility

Ahmad, Naveed; Ahmad, Aqeel; Siddique, Irfan - In: Corporate social responsibility and environmental management 31 (2024) 3, pp. 2439-2453

Persistent link: https://www.econbiz.de/10014531403