This article investigates corporate social responsibility (CSR) as an institution within UK multi-national corporations (MNCs). In the context of the literature on the institutionalization of CSR and on critical CSR, it presents two main findings. First, it contributes to the CSR mainstream...

We use the neo-institutional and legitimacy theoretical perspective in order to analyze the “business case” i.e. the arguments in favor of sustainable development and best practices, stated by organizations of “The Big Model Companies” that are commited in CSR and want to incitate...