Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Creativity"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Exploring creative marketing t...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Creativity
Innovationsmanagement
37,447
Innovation management
34,509
Marketing
31,524
Innovation
24,228
Cognition
11,795
Kognition
11,742
Produktentwicklung
10,063
New product development
9,225
Theorie
7,801
Theory
7,704
Kreativität
7,586
Deutschland
5,763
Germany
5,166
Marketingmanagement
4,649
Consumer behaviour
4,456
Marketing management
4,447
Konsumentenverhalten
4,263
USA
4,226
Strategisches Management
4,068
United States
3,936
Technischer Fortschritt
3,649
Unternehmenserfolg
3,536
Technological change
3,510
SME
3,439
Firm performance
3,438
Wissensmanagement
3,435
KMU
3,429
Knowledge management
3,340
Marketing theory
3,234
Strategic management
3,120
Entrepreneurship
3,098
Marketingtheorie
3,087
Unternehmensgründung
2,933
Wissenstransfer
2,893
Knowledge transfer
2,882
Business start-up
2,828
Entrepreneurship approach
2,788
marketing
2,603
Management
2,507
more ...
less ...
Online availability
All
Undetermined
2,849
Free
1,502
Type of publication
All
Article
5,050
Book / Working Paper
2,389
Journal
2
Type of publication (narrower categories)
All
Article in journal
3,609
Aufsatz in Zeitschrift
3,609
Aufsatz im Buch
901
Book section
901
Graue Literatur
384
Non-commercial literature
384
Working Paper
296
Arbeitspapier
286
Collection of articles of several authors
194
Sammelwerk
194
research-article
192
Aufsatzsammlung
142
Hochschulschrift
110
Case study
101
Fallstudie
101
Ratgeber
66
Thesis
64
Guidebook
62
Conference paper
53
Konferenzbeitrag
53
review-article
36
conceptual-paper
34
Konferenzschrift
32
Lehrbuch
24
Article
22
viewpoint
21
case-report
20
Textbook
19
review
18
Handbook
16
Handbuch
16
non-article
15
Conference proceedings
14
Interview
11
Collection of articles written by one author
9
Sammlung
9
Reprint
8
Bibliografie enthalten
7
Bibliography included
7
Forschungsbericht
7
more ...
less ...
Language
All
English
6,808
German
451
Undetermined
136
French
17
Polish
7
Spanish
7
Russian
5
Swedish
3
Danish
2
Hungarian
2
Italian
2
Portuguese
2
Slovak
2
Serbian
2
Finnish
1
Norwegian
1
Romanian
1
Turkish
1
Ukrainian
1
more ...
less ...
Author
All
Galenson, David W.
58
Batabyal, Amitrajeet A.
57
Zhou, Jing
28
Nijkamp, Peter
27
Mumford, Michael D.
23
Borowiecki, Karol Jan
20
Shalley, Christina E.
20
Fritsch, Michael
19
Koslow, Scott
19
Škerlavaj, Miha
16
Beladi, Hamid
15
Choi, Jin Nam
15
Fields, Ziska
15
Brem, Alexander
14
Carayannis, Elias G.
14
Cohendet, Patrick
14
Chen, Ming-huei
13
Neckermann, Susanne
13
Kim, Tae-Yeol
12
Černe, Matej
12
Akcigit, Ufuk
11
Amabile, Teresa
11
Cunha, Miguel Pina e
11
Goncalo, Jack A.
11
Gupta, Vishal
11
Knippenberg, Daan van
11
Svejenova, Silviya
11
Davila, Antonio
10
Füller, Johann
10
Goldenberg, Jacob
10
Gong, Yaping
10
Gu, Qinxuan
10
Hjorth, Daniel
10
Luu Trong Tuan
10
Miron-Spektor, Ella
10
Napier, Nancy K.
10
Rodrik, Dani
10
Simon, Laurent
10
Andriopoulos, Constantine
9
Berggren, Niclas
9
more ...
less ...
Institution
All
National Bureau of Economic Research
31
Springer Fachmedien Wiesbaden
15
Edward Elgar Publishing
14
IGI Global
10
Harvard Graduate School of Business Administration
9
OECD
7
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
7
Wirtschaftswissenschaftliche Fakultät, Friedrich-Schiller-Universität Jena
6
Haufe-Lexware GmbH & Co. KG
5
Verlag Franz Vahlen
5
ESSEC Business School
4
HAL
4
Springer International Publishing
4
Trinity College Dublin / Department of Economics
4
Centre of Excellence for Science and Innovation Studies, Kungliga Tekniska Högskolan (KTH)
3
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
3
Université Paris-Dauphine (Paris IX)
3
W. Kohlhammer GmbH
3
Walter de Gruyter GmbH & Co. KG
3
Christian-Albrechts-Universität zu Kiel
2
Friedrich-Schiller-Universität Jena
2
Helmut-Schmidt-Universität
2
Institut for International Økonomi og Virksomhedsledelse <Frederiksberg>
2
Institutet för Näringslivsforskning (IFN)
2
International Institute of Social and Economic Sciences
2
Nationalekonomiska Institutionen, Uppsala Universitet
2
Organisation for Economic Co-operation and Development
2
Springer-Verlag GmbH
2
Taylor and Francis
2
Uniwersytet Ekonomiczny w Katowicach
2
Verlag Dr. Kovač
2
Versus Verlag
2
İktisat Bölümü, İktisadi ve İdari Bilimler Fakültesi
2
AMACOM
1
Agricultural and Applied Economics Association - AAEA
1
Akademie für Führungskräfte der Wirtschaft
1
Akademie für Technikfolgenabschätzung in Baden-Württemberg
1
Akademija upravlenija i proizvodstva <Moskau>
1
Brown University / Department of Economics
1
Büchner-Verlag
1
more ...
less ...
Published in...
All
Creativity and innovation management
128
Journal of business research : JBR
97
Academy of Management journal : AMJ
50
International journal of innovation management
49
SpringerLink / Bücher
47
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
44
Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
39
Working paper / National Bureau of Economic Research, Inc.
37
Springer eBook Collection
35
Leadership & organization development journal
34
Innovation: organization & management : IOM
33
Journal of organizational behavior : OB ; the internat. journal of industrial, occupational and organizational psychology and behavior
33
Management Decision
33
International journal of hospitality management
32
NBER Working Paper
32
Technological forecasting & social change : an international journal
32
NBER working paper series
31
Research policy : policy, management and economic studies of science, technology and innovation
31
The leadership quarterly : LQ ; an international journal of political, social and behavioral science
31
Leadership & Organization Development Journal
27
Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
27
Journal of business and psychology
26
International journal of arts management
24
Journal of business ethics : JOBE
24
Edward Elgar E-Book Archive
23
Harvard business review : HBR
23
Journal of advertising : official publication of the American Academy of Advertising
23
Industrial marketing management : the international journal for industrial and high-tech firms
22
Journal of cultural economics
22
The Routledge companion to creativity
22
Faculty & research / Insead : working paper series
21
Harvard-Business-Manager : das Wissen der Besten
21
Journal of management & organization : JMO
21
Journal of open innovation : technology, market, and complexity
21
Strategic Direction
21
Human relations
20
Journal of advertising research
20
Management decision : MD
20
Industrial and Commercial Training
19
Journal of management inquiry
19
more ...
less ...
Source
All
ECONIS (ZBW)
6,893
Other ZBW resources
352
RePEc
147
EconStor
36
BASE
12
ArchiDok
1
Showing
1
-
10
of
7,441
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
To frame or reframe : where might design thinking research go next?
Beckman, Sara L.
- In:
California management review
62
(
2020
)
2
,
pp. 144-162
Persistent link: https://www.econbiz.de/10012214591
Saved in:
2
Effects of team
cognition
and constraint on new product
ideation
Hirunyawipada, Tanawat
;
Paswan, Audhesh K.
- In:
Journal of business research : JBR
66
(
2013
)
11
,
pp. 2332-2337
Persistent link: https://www.econbiz.de/10009788990
Saved in:
3
Head versus heart : the effect of objective versus feelings-based mental imagery on new product
creativity
Herd, Kelly B.
;
Mehta, Ravi
- In:
Journal of consumer research : JCR ; an …
46
(
2019
)
1
,
pp. 36-52
Persistent link: https://www.econbiz.de/10012033923
Saved in:
4
Balancing on the creative highwire : forecasting the success of novel ideas in organizations
Berg, Justin M.
- In:
Administrative science quarterly : ASQ ; dedicated to …
61
(
2016
)
3
,
pp. 433-468
Persistent link: https://www.econbiz.de/10011552914
Saved in:
5
Crowdsourcing ideas using product prototypes : the joint effect of prototype enhancement and the product design goal on idea novelty
Althuizen, Niek
;
Chen, Bo
- In:
Management science : journal of the Institute for …
68
(
2022
)
4
,
pp. 3008-3025
Persistent link: https://www.econbiz.de/10013368363
Saved in:
6
What employees really want : demands for individual idea development
Gernreich, Chris
- In:
International journal of innovation management
22
(
2018
)
8
,
pp. 1840010-1-28
Persistent link: https://www.econbiz.de/10011988128
Saved in:
7
Empowering creative employees : phase-specific support in the front-end of innovation
Gernreich, Chris
;
Knop, Sebastian
- In:
International journal of innovation management
23
(
2019
)
8
,
pp. 1940007-1-1940007-31
Persistent link: https://www.econbiz.de/10012157822
Saved in:
8
Idea selection and adoption by users : a process model in an online innovation community
Wang, Nan
;
Tiberius, Victor
;
Chen, Xiangxiang
;
Brem, …
- In:
Technology analysis & strategic management
33
(
2021
)
9
,
pp. 1036-1051
Persistent link: https://www.econbiz.de/10012609337
Saved in:
9
The emergence of novel product uses : an investigation of exaptations in IKEA hacks
Chan, Tian Heong
;
Lim, Shi Ying
- In:
Management science : journal of the Institute for …
69
(
2023
)
5
,
pp. 2870-2892
Persistent link: https://www.econbiz.de/10014305451
Saved in:
10
IT-enabled product innovation : customer motivation for participating in virtual idea communities
Bretschneider, Ulrich
;
Leimeister, Jan Marco
; …
- In:
International journal of product development : IJPD
20
(
2015
)
2
,
pp. 126-141
Persistent link: https://www.econbiz.de/10011488295
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
