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~subject:"Cultural identity"
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Cultural identity
Consumer behaviour
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Konsumentenverhalten
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Spain
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Spanien
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Online retailing
7
Online-Handel
7
Cruise
5
Customer satisfaction
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Internet marketing
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Kundenzufriedenheit
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Online-Marketing
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Mobilkommunikation
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Social relations
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Soziale Beziehungen
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Beziehungsmarketing
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Dienstleistungsqualität
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E-commerce
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Electronic Commerce
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Emotion
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Holiday behaviour
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Innovation adoption
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Innovationsakzeptanz
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Internet
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Kulturelle Identität
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PLS
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Perceived risk
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Relationship marketing
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Service quality
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Urlaubsverhalten
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Viral marketing
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Virales Marketing
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satisfaction
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Airline
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Sanz Blas, Silvia
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Cervera-Taulet, Amparo
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Buyova, Daniela
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Buzova, Daniela
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Ruiz Mafe, Carla
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Global consumer behavior
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Psychology & marketing
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The service industries journal
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ECONIS (ZBW)
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1
Consumer shopping behavior online : the case of Spanish web users
Ruiz Mafe, Carla
;
Sanz Blas, Silvia
- In:
Global consumer behavior
,
(pp. 147-173)
.
2007
Persistent link: https://www.econbiz.de/10003502493
Saved in:
2
Cross-cultural perceptions of onshore guided tours : a qualitative approach based on eWOM
Buyova, Daniela
;
Sanz Blas, Silvia
;
Cervera-Taulet, Amparo
- In:
Psychology & marketing
33
(
2016
)
12
,
pp. 1054-1061
Persistent link: https://www.econbiz.de/10011627270
Saved in:
3
Does culture affect sentiments expressed in cruise tours' eWOM?
Buzova, Daniela
;
Sanz Blas, Silvia
;
Cervera-Taulet, Amparo
- In:
The service industries journal
39
(
2019
)
2
,
pp. 154-173
Persistent link: https://www.econbiz.de/10012203259
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