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A user community-based approach to leveraging technology competences : an exploratory case study of the technology start-up from MIT
Keinz, Peter; Prügl, Reinhard - In: Creativity and innovation management 19 (2010) 3, pp. 269-289
Persistent link: https://www.econbiz.de/10008651826
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Extending lead-user theory: antecedents and consequences of consumers' lead userness
Schreier, Martin; Prügl, Reinhard - In: The journal of product innovation management : an … 25 (2008) 4, pp. 331-346
Persistent link: https://www.econbiz.de/10003731110
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Learning from Leading-Edge Customers at the Sims : Opening Up the Innovation Process Using Toolkits
Prügl, Reinhard; Schreier, Martin - 2006
Recently, toolkits for user innovation and design have been proposed as a promising means of opening up the innovation process to customers. Using these tools, customers can take on problem-solving tasks and design products to fit their individual needs. To date, arguments in favor of this new...
Persistent link: https://www.econbiz.de/10014027039