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~subject:"Customer integration"
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Customer integration
Relationship marketing
25,495
Beziehungsmarketing
25,494
Learning
10,157
Consumer behaviour
9,195
Konsumentenverhalten
9,191
Lernen
7,206
Customer satisfaction
5,463
Kundenzufriedenheit
5,459
Theorie
4,388
Theory
4,342
Service quality
3,979
Dienstleistungsqualität
3,978
Lernprozess
3,817
Learning process
3,763
learning
2,640
Brand management
2,590
Markenführung
2,590
Deutschland
2,443
Germany
2,420
Learning organization
2,382
Lernende Organisation
2,381
Lieferantenmanagement
2,212
Supplier relationship management
2,212
Social Web
2,185
Social web
2,185
Brand image
1,906
Markenimage
1,906
Marketingmanagement
1,897
Marketing management
1,881
Electronic Commerce
1,730
E-commerce
1,679
Online-Marketing
1,616
Internet marketing
1,602
Kundenwert
1,488
USA
1,484
Kundenintegration
1,482
United States
1,464
Customer value
1,463
Innovation
1,453
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149
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1,153
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1,362
German
124
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Hollebeek, Linda D.
28
Brodie, Roderick J.
13
Conduit, Jodie
12
Reichwald, Ralf
11
Piller, Frank T.
10
Kumar, V.
9
Bruhn, Manfred
8
Jaakkola, Elina
8
Rather, Raouf Ahmad
8
Büttgen, Marion
7
Hajli, Nick
7
Malthouse, Edward C.
7
Rahman, Zillur
7
Busser, James A.
6
Harrigan, Paul
6
Islam, Jamid Ul
6
Johnson, Lester W.
6
Khan, Imran
6
Morgan, Todd
6
Plewa, Carolin
6
Schaarschmidt, Mario
6
Shulga, Lenna V.
6
Alexander, Matthew
5
Behnam, Mohsen
5
Carlson, Jamie
5
Clark, Moira K.
5
Edvardsson, Bo
5
Gligor, David
5
Ihl, Christoph
5
Itani, Omar S.
5
Kaufmann, Hans Rüdiger
5
Le Nguyen Hau
5
Leckie, Civilai
5
Loureiro, Sandra Maria Correia
5
Prentice, Catherine
5
So, Kevin Kam Fung
5
Verhoef, Peter C.
5
Verleye, Katrien
5
Żyminkowska, Katarzyna
5
Ahn, Jiseon
4
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Springer Fachmedien Wiesbaden
3
Freie Universität Berlin
1
Förderverein des Centers for Digital Technology and Management e.V.
1
International Conference on Advances in National Brand and Private Label Marketing <11., 2024, Oxford>
1
International Conference on Services Management <North Cyprus)>
1
Panepistēmio Kypru / Department of Economics
1
Salzburg Research Forschungsgesellschaft
1
Swisscom
1
Universität Stuttgart
1
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
1
ayway media GmbH
1
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Journal of business research : JBR
86
Journal of retailing and consumer services
57
Industrial marketing management : the international journal for industrial and high-tech firms
36
The journal of services marketing
30
Journal of service management
28
Journal of strategic marketing
23
International journal of hospitality management
22
The journal of business & industrial marketing
21
The service industries journal
19
SpringerLink / Bücher
18
Journal of marketing management : MM
15
Journal of service research : JSR
15
Customer engagement : contemporary issues and challenges
14
Journal of the Academy of Marketing Science
14
Marketing intelligence & planning
14
The journal of product & brand management
14
Journal of service research
13
Service business
13
Handbook of research on customer engagement
11
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
11
Tourism management : research, policies, practice
11
European journal of marketing
10
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
10
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
10
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
10
Services marketing quarterly
10
International journal of contemporary hospitality management
9
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
Journal of service theory and practice : JSTP
9
Journal of hospitality marketing & management
8
Journal of internet commerce
8
Journal of marketing
8
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
8
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
8
The journal of brand management : an international journal
8
Business horizons
7
Journal of service theory and practice
7
Marketing theory
7
Cogent business & management
6
Gabler Edition Wissenschaft
6
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ECONIS (ZBW)
1,482
Other ZBW resources
1
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1
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1
Learning
from and with customers with social media : a model for social customer
learning
Jussila, Jari J.
;
Kärkkäinen, Hannu
;
Leino, Maija
- In:
International journal of management, knowledge and …
1
(
2012
)
1
,
pp. 5-25
Persistent link: https://www.econbiz.de/10010341668
Saved in:
2
The role of
learning
in value co-creation in new technological B2B services
Komulainen, Hanna
- In:
The journal of business & industrial marketing
29
(
2014
)
3
,
pp. 238-252
Persistent link: https://www.econbiz.de/10010345207
Saved in:
3
User-entrepreneurship and innovation : does customer involvement and
learning
orientation matter?
Srivastava, Saurabh
;
Panda, Swati
;
Williams, Wallace …
- In:
The journal of business & industrial marketing
37
(
2022
)
6
,
pp. 1182-1196
Persistent link: https://www.econbiz.de/10013400008
Saved in:
4
The role of customer engagement in building consumer loyalty to tourism brands
So, Kevin Kam Fung
;
King, Ceridwyn
;
Sparks, Beverley
; …
- In:
Journal of travel research : a quarterly publication of …
55
(
2016
)
1
,
pp. 64-78
Persistent link: https://www.econbiz.de/10011427743
Saved in:
5
Service relationships and the customer disengagement : engagement conundrum
Bowden, Jana
;
Gabbott, Mark
;
Naumann, Kay
- In:
Journal of marketing management : MM
31
(
2015
)
7/8
,
pp. 774-806
Persistent link: https://www.econbiz.de/10011309054
Saved in:
6
Changes in CRM approach : refined functional blocks for customer creative engagement in services
Potra, Sabina
;
Izvercian, Monica
;
Miclea, Serban
- In:
International journal of information systems in the …
8
(
2016
)
1
,
pp. 46-58
Persistent link: https://www.econbiz.de/10011434847
Saved in:
7
Online customer engagement through blogs in India
Verma, Sanjeev
- In:
Journal of internet commerce
13
(
2014
)
1/4
,
pp. 282-301
Persistent link: https://www.econbiz.de/10010474776
Saved in:
8
Customer engagement, word-of-mouth and box office : the case of movie tweets
Oh, Chong
- In:
International journal of information systems and change …
6
(
2013
)
4
,
pp. 338-352
Persistent link: https://www.econbiz.de/10010395798
Saved in:
9
Customer engagement with tourism brands : scale development and validation
So, Kevin Kam Fung
;
King, Ceridwyn
;
Sparks, Beverley
- In:
Journal of hospitality & tourism research : JHTR ; the …
38
(
2014
)
3
,
pp. 304-329
Persistent link: https://www.econbiz.de/10010398802
Saved in:
10
Examining the drivers and brand performance implications of customer engagement with brands in the social media environment
De Vries, Natalie Jane
;
Carlson, Jamie
- In:
The journal of brand management : an international journal
21
(
2014
)
6
,
pp. 495-515
Persistent link: https://www.econbiz.de/10010423856
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