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Customer satisfaction as a marketing concept in higher education
Andrlic, Berislav; Budic, Hrvoje; Pismis, Vjekoslav - In: Analele ştiinţifice ale Univerşităţii Alexandru … 60 (2013) 1, pp. 21-30
Persistent link: https://www.econbiz.de/10010390508
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Linking brand orientation with service quality, satisfaction, and positive word-of-mouth : evidence from the higher education sector
Casidy, Riza - In: Journal of nonprofit & public sector marketing 26 (2014) 2, pp. 142-161
Persistent link: https://www.econbiz.de/10010382656
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The role of perceived market orientation in the higher education sector
Casidy, Riza - In: Australasian marketing journal 22 (2014) 2, pp. 155-163
Persistent link: https://www.econbiz.de/10010400503
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Influence of undergraduate experience on alumni loyalty to their alma mater in the Tanzania's higher education context
Bwemelo, Gordian Stanslaus; Magasi, Chacha - 2022
Persistent link: https://www.econbiz.de/10013397890
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The impact of brand strength on satisfaction, loxaltry and WOM : an empirical examination in the higher education sector
Casidy, Riza; Wymer, Walter - In: The journal of brand management : an international journal 22 (2015) 2, pp. 117-135
Persistent link: https://www.econbiz.de/10011288584
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Effect of student perceived service quality on student satisfaction, loyalty and motivation in Indian universities : development of HiEduQual
Annamdevula, Subrahmanyam; Bellamkonda, Raja Shekhar - In: Journal of modelling in management 11 (2016) 2, pp. 488-517
Persistent link: https://www.econbiz.de/10011529513
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Students as customers : service process development for improved student's customer experience at BusinessLab of Laurea University of Applied Sciences, Finland
Mononen, Asko; Kortelainen, Mika; Hellgrén, Anni - In: Advances in applied business research : the L.A.B.S. …, (pp. 219-236). 2016
Persistent link: https://www.econbiz.de/10011489170
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PAKSERV : measuring higher education service quality in a collectivist cultural context
Kashif, Muhammad; Thurasamy Ramayah; Syamsulang Sarifuddin - In: Total quality management & business excellence : an … 27 (2016) 3/4, pp. 265-278
Persistent link: https://www.econbiz.de/10011558175
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The influence of university sustainability practices on student loyalty : an empirical study from Vietnam
Thuy Thanh Thi Doan - In: Journal of Asian finance, economics and business : JAFEB 8 (2021) 10, pp. 177-185
Persistent link: https://www.econbiz.de/10012671109
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Effect of service quality toward student satisfaction and loyalty in higher education
Mulyono, Hardi; Hadian, Arief; Purba, Nelvitia; … - In: Journal of Asian finance, economics and business : JAFEB 7 (2020) 10, pp. 929-938
Persistent link: https://www.econbiz.de/10012671515