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Customer satisfaction
Consumer behaviour
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Konsumentenverhalten
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Kundenzufriedenheit
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Brand image
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Consumer attitudes
4
Dienstleistungsqualität
4
Markenimage
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Service quality
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Verbrauchereinstellung
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Advertising effects
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Beziehungsmarketing
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Decision
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Entscheidung
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Greece
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Griechenland
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Relationship marketing
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Werbewirkung
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Advertising planning
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Attitudes
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B-to-B-Marketing
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Brand management
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Business cycle
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Business-to-Business-Marketing
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Business-to-business marketing
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Consumer Purchase Behavior
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Cyprus
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Decision-Making
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Final Purchase
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Firm performance
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Gastronomie
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Innovation
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Innovative services
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Internet marketing
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Italien
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Italy
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Konjunktur
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Logistic Regression
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Rizomyliotis, Ioannis
5
Konstantoulaki, Kleopatra
3
Kostopoulos, Ioannis
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Apostolos, Giovanis
1
Chen, Yiheng
1
Giovanis, Apostolos
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Gounaris, Spiros
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Kastanakis, Minas N.
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Kostopoulos, Giannis
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Lionakis, Konstantinos
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Magrizos, Solon
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Poulis, Athanasios
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Riva, Farzana
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Rubel, Mohammad Rabiul Basher
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Journal of strategic marketing
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Business strategy and the environment
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Journal of business research : JBR
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Review of marketing science
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ECONIS (ZBW)
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Applying FCM to predict the behaviour of loyal customers in the mobile telecommunications industry
Rizomyliotis, Ioannis
;
Poulis, Athanasios
;
Apostolos, …
- In:
Journal of strategic marketing
28
(
2020
)
1
,
pp. 1-15
Persistent link: https://www.econbiz.de/10012202791
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2
On the determinants of online short videos' effectiveness relative to parents' attitudes, behavioural intentions and consideration of alternatives
Konstantoulaki, Kleopatra
;
Rizomyliotis, Ioannis
; …
- In:
Review of marketing science
20
(
2022
)
1
,
pp. 63-82
Persistent link: https://www.econbiz.de/10013447850
Saved in:
3
"How mAy I help you today?" : the use of AI chatbots in small family businesses and the moderating role of customer affective commitment
Rizomyliotis, Ioannis
;
Kastanakis, Minas N.
;
Giovanis, …
- In:
Journal of business research : JBR
153
(
2022
),
pp. 329-340
Persistent link: https://www.econbiz.de/10013534049
Saved in:
4
How to reduce the negative impact of customer non-compliance : an empirical study
Kostopoulos, Giannis
;
Gounaris, Spiros
;
Rizomyliotis, …
- In:
Journal of strategic marketing
22
(
2014
)
6
,
pp. 513-529
Persistent link: https://www.econbiz.de/10010489665
Saved in:
5
Green consumerism, green perceived value, and restaurant revisit intention : millennials' sustainable consumption with moderating effect of green perceived quality
Riva, Farzana
;
Magrizos, Solon
;
Rubel, Mohammad Rabiul …
- In:
Business strategy and the environment
31
(
2022
)
7
,
pp. 2807-2819
Persistent link: https://www.econbiz.de/10013463174
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