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The value co-creation process as a determinant of customer satisfaction
Vega-Vazquez, Manuela; Revilla-Camacho, María Ángeles; … - In: Management decision : MD 51 (2013) 10, pp. 1945-1953
Persistent link: https://www.econbiz.de/10010198589
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Heterogeneity of customers of personal image services : a segmentation based on value co-creation
Cossío-Silva, Francisco-José; Revilla Camacho, Maria … - In: International entrepreneurship and management journal 9 (2013) 4, pp. 619-630
Persistent link: https://www.econbiz.de/10010247736
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Value co-creation and customer loyalty
Cossío-Silva, Francisco-José; Revilla Camacho, Maria … - In: Journal of business research : JBR 69 (2016) 5, pp. 1621-1625
Persistent link: https://www.econbiz.de/10011450438
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Can the customer's value co-creation behavior be measured? : validating a measurement scale based on the customer's perspective
Vega Vázquez, Manuela; Revilla Camacho, Maria Angeles; … - In: Revue Gestion 2000 : management & prospective 32 (2015) 2, pp. 33-47
Persistent link: https://www.econbiz.de/10011891105