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~subject:"Designation of origin"
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Designation of origin
Malaysia
16
Brand management
15
Corporate identity
15
Corporate image
12
Tourism
12
Markenführung
11
Tourismus
11
Consumer behaviour
9
Corporate reputation
9
International marketing
9
Brands
8
Corporate communications
7
Corporate culture
6
Customer satisfaction
6
Marketing
6
Motivation
6
Unternehmenskultur
6
Brand image
5
Country of origin
5
Distribution management
5
Gesundheitstourismus
5
Health tourism
5
Holiday behaviour
5
International tourism
5
Internationaler Tourismus
5
Kundenzufriedenheit
5
Place marketing
5
Standortmarketing
5
Urlaubsverhalten
5
Corporate branding
4
Dienstleistungsqualität
4
Ferienimmobilien
4
Firmenimage
4
Globalization
4
Herkunftsbezeichnung
4
Islam
4
Marketing communications
4
Medical tourism
4
Perception
4
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Article
3
Book / Working Paper
1
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Article in journal
3
Aufsatz in Zeitschrift
3
Aufsatz im Buch
1
Book section
1
Collection of articles of several authors
1
Sammelwerk
1
Language
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English
4
Author
All
Dinnie, Keith
2
Ghazali Musa
2
Seidenfuss, Kai-Uwe
2
Klobas, Jane E.
1
Melewar, T. C.
1
Murphy, Jamie
1
Syed-Ahmad, Sharifah Fatimah
1
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International marketing review
2
Internationale Wettbewerbsstrategien : die globale Wirtschaft und die Herausforderung China
1
Journal of travel and tourism marketing
1
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ECONIS (ZBW)
4
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1
Nation branding and integrated marketing communications : an ASEAN perspective
Dinnie, Keith
;
Melewar, T. C.
;
Seidenfuss, Kai-Uwe
; …
- In:
International marketing review
27
(
2010
)
4
,
pp. 388-403
Persistent link: https://www.econbiz.de/10008696655
Saved in:
2
"Made in ..."-Effects : managing the consequences
Seidenfuss, Kai-Uwe
- In:
Internationale Wettbewerbsstrategien : die globale …
,
(pp. 213-232)
.
2007
Persistent link: https://www.econbiz.de/10003578442
Saved in:
3
Audience response to travel photos and Arab destination image
Syed-Ahmad, Sharifah Fatimah
;
Ghazali Musa
;
Klobas, Jane E.
- In:
Journal of travel and tourism marketing
30
(
2013
)
1/2
,
pp. 161-164
Persistent link: https://www.econbiz.de/10009744616
Saved in:
4
International perspectives on nation branding
Dinnie, Keith
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10008696657
Saved in:
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