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Sense of place : the importance for destination branding
Campelo, Adriana; Aitken, Robert; Thyne, Maree; Gnoth, … - In: Journal of travel research : a quarterly publication of … 53 (2014) 2, pp. 154-166
Persistent link: https://www.econbiz.de/10010254360
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Competing for legitimacy in the place branding process : (re)negotiating the stakes
Reynolds, Laura; Koenig-Lewis, Nicole; Doering, Heike; … - In: Tourism management : research, policies, practice 91 (2022), pp. 1-12
Persistent link: https://www.econbiz.de/10013271658
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Developing a sense of place toolkit : identifying destination uniqueness
Jarratt, David; Phelan, Chris; Wain, Jenny; Dale, Sarah - In: Tourism and hospitality research : THR 19 (2019) 4, pp. 408-421
Persistent link: https://www.econbiz.de/10012165723
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Exploring place image from visitors' expected and lived experiences : a discrete choice approach
Capitello, Roberta; Agnoli, Lara; Charters, Steve; … - In: Journal of customer behaviour 16 (2017) 1, pp. 19-34
Persistent link: https://www.econbiz.de/10011757504
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Business tourists' perceptions of nation brands and capital city brands : a comparison between Dublin/Republic of Ireland, and Cardiff/Wales
Skinner, Heather - In: Journal of marketing management : MM 33 (2017) 9/10, pp. 817-834
Persistent link: https://www.econbiz.de/10011746429
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Residents' place image : place to live versus tourist destination
Stylidis, Dimitrios - In: Tourism analysis : an interdisciplinary tourism & … 23 (2018) 4, pp. 553-560
Persistent link: https://www.econbiz.de/10011976894
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In search for new urban tourism niche : could European cities be destinations for urban wellness providing food for body, mind and spirit?
Saari, Susanna - In: Tourism and hospitality research : THR 23 (2023) 2, pp. 226-238
Persistent link: https://www.econbiz.de/10014293835
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Strategic management of the Malaga brand through open innovation : tourists and residents' perception
Cruz-Ruiz, Elena; Ruiz Romero de la Cruz, Elena; … - In: Journal of open innovation : technology, market, and … 8 (2022) 1, pp. 1-17
Territory brands are vehicles for transmitting the attributes that identify a geographical setting, they facilitate market positioning and can contribute to generating an opinion that determines the promotion strategies of a place. The investment decisions of both private companies and...
Persistent link: https://www.econbiz.de/10012801981
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The importance of events, happiness and brand love for a place sustainability
Dutschke, José; Dutschke, Georg; Dias, Álvaro Lopes; … - In: International journal of business and emerging markets … 16 (2024) 2, pp. 222-237
Persistent link: https://www.econbiz.de/10015057471
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Multilayered spatial categories in tourism marketing and branding
Inkinen, Tommi; Heikkonen, Maria; Makkonen, Teemu; … - In: Journal of destination marketing & management : JDMM 31 (2024), pp. 1-11
Persistent link: https://www.econbiz.de/10015076758