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~subject:"Deutschland"
~subject:"Internet marketing"
~subject:"Marketing management"
~type_genre:"Conference paper"
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Deutschland
Internet marketing
Marketing management
Consumer behaviour
511
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510
Beziehungsmarketing
74
Relationship marketing
74
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62
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1,321
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Gómez-Suárez, Mónica
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M. S. Mahrinasari
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Menrad, Klaus
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Pei, Yilei
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Zapilko, Marina Annette
2
Abdulai, Awudu
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1
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Bienias, K.
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Boyland, Emma
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Breidenbach, Philipp
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Breitsohl, Jan Christian
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1
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Choi, Jeang-gu
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1
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1
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1
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1
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1
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1
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1
Dineva, Denitsa Petrova
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1
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Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
4
Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
3
First International Conference on Resource Efficiency in Interorganizational Networks : ResEff 2013 ; November 13th - 14th, 2013, Georg-August-Universität Göttingen ; Papers
3
International journal of advertising : the quarterly review of marketing communications
3
Journal of business research : JBR
3
Journal of marketing management : MM
3
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
2
Brand, Label, and Product Intelligence : Second International Conference, COBLI 2021
2
Business horizons
2
Herausforderungen des globalen Wandels für Agrarentwicklung und Welternährung : 52. Jahrestagung der Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaues e. V. vom 26. bis 28. September 2012
2
Interdisciplinary management research XVI ; 1
2
Proceedings of the ENTRENOVA - ENTerprise REsearch InNOVAtion Conference (Online)
2
Research on Islamic Business Concepts : Proceedings of the 12th Global Islamic Marketing Conference, December 2021
2
Scientific Annals of Economics and Business
2
The future opportunities and challenges of business in digital era 4.0 : proceedings of the 2nd International Conference on Economics, Business and Entrepreneurship (ICEBE 2019), Bandar Lampung, Indonesia, 1 November, 2019
2
The usage, costs and benefits of cash - revisited : International Cash Conference 2014
2
Understanding digital industry : proceedings of the Conference on Managing Digital Industry, Technology and Entrepreneurship (CoMDITE 2019), July 10-11, 2019, Bandung, Indonesia
2
Agrar- und Ernährungswirtschaft zwischen Ressourceneffizienz und gesellschaftlichen Erwartungen : 57. Jahrestagung der Gesellschaft für Wirtschafts - und Sozialwissenschaften des Landbaues e.V. vom 13. bis 15. September 2017
1
Agrar- und Ernährungswirtschaft: regional vernetzt und global erfolgreich : 56. Jahrestagung der Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaues e. V. vom 28. bis 30. September 2016
1
Australasian marketing journal
1
Consumer culture theory
1
Designing and communicating experience
1
Dialogmarketing Perspektiven 2018/2019 : Tagungsband 13. wissenschaftlicher interdisziplinärer Kongress für Dialogmarketing
1
Dialogmarketing Perspektiven 2022/2023 : Tagungsband 15. wissenschaftlicher interdisziplinärer Kongress für Dialogmarketing
1
Die Energiewirtschaft im Instrumentenmix : Wettbewerb, Regulierung und Verbraucherschutz nach der Energiewende ; Tagungsband der Vierten Bayreuther Energierechtstage 2013
1
Energy reports
1
Ethics, social responsibility and sustainability in marketing
1
Eurasian business perspectives : proceedings of the 24th Eurasia Business and Economics Society Conference
1
Forum Markenforschung 2021 : Tagungsband der Konferenz DERMARKENTAG
1
HEMF working paper
1
Ifo working papers
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Interdisciplinary management research XVI ; 2
1
International journal of retail & distribution management
1
Journal of retailing and consumer services
1
Journal of revenue and pricing management
1
Managing learning organization in industry 4.0 : proceedings of the International Seminar and Conference on Learning Organization (ISCLO 2019), Bandung, Indonesia, October 9-10, 2019
1
Marketing letters : a journal of research in marketing
1
Organizations and performance in a complex world : 26th international Economic Conference of Sibiu (IECS)
1
Reinventing management strategies : the design for future ; issues in marketing and finance
1
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1
Impact of political
marketing
in digital environment on voters with regard to their age
Stilin, Žarko
;
Samardžić, Vinko
;
Šustar, Kristijan
-
2020
Persistent link: https://www.econbiz.de/10012601622
Saved in:
2
Confessions of a radical reactionary : rhetoric and reality
Brown, Stephen
- In:
Journal of marketing management : MM
33
(
2017
)
9/10
,
pp. 858-872
Persistent link: https://www.econbiz.de/10011746438
Saved in:
3
Taste as market practice: the example of "natural" wine
Smith Maguire, Jennifer
- In:
Consumer culture theory
,
(pp. 71-92)
.
2018
Persistent link: https://www.econbiz.de/10011825292
Saved in:
4
Systematic analysis of the current academic research on social media
marketing
Klepek, Martin
- In:
Scientific Annals of Economics and Business
64
(
2017
),
pp. 15-27
Persistent link: https://www.econbiz.de/10011866194
Saved in:
5
Personal selling in
marketing
Olariu, Ioana
- In:
Studies and scientific researches / Economics edition / …
(
2017
),
pp. 95-101
Persistent link: https://www.econbiz.de/10011810970
Saved in:
6
Market representation in industrial
marketing
: could representations influence strategy?
Diaz Ruiz, Carlos A.
;
Kowalkowski, Christian
- In:
Industrial marketing management : the international …
43
(
2014
)
6
,
pp. 1026-1034
Persistent link: https://www.econbiz.de/10010410599
Saved in:
7
The role of Internet
marketing
: a case study on the example of Croatian wood industry
Štefanović, Krešimir
;
Stipić, Igor
;
Kelić, Ivan
-
2020
Persistent link: https://www.econbiz.de/10012601632
Saved in:
8
Internet advertising of a Croatian tourist product in Chinese and Russian market
Generalić, Ivan
;
Šimunić, Mislav
-
2020
Persistent link: https://www.econbiz.de/10012602127
Saved in:
9
Let's make a start : from
marketing
to markets?
Maclaran, Pauline
- In:
Australasian marketing journal
24
(
2016
)
3
,
pp. 247-248
Persistent link: https://www.econbiz.de/10011596820
Saved in:
10
Editorial: academy of
Marketing
Conference 2015 : the magic of
marketing
O'Malley, Lisa
;
Lichrou, Maria
;
Patterson, Maurice
- In:
Journal of marketing management : MM
32
(
2016
)
9/10
,
pp. 807-810
Persistent link: https://www.econbiz.de/10011597194
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